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Breaking News: Messenger, Instagram, and WhatsApp are Merging?

You probably have many friends online. Perhaps they're from the same country as you are in, maybe they're from the other end of the world. Perhaps they primarily use Facebook Messenger for chatting, or maybe they're fond of WhatsApp instead. Whatever the circumstance, have you ever felt it a hassle to switch between apps to reply to one friend and another? You probably have at one point.<br>

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Breaking News: Messenger, Instagram, and WhatsApp are Merging?

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  1. BREAKING NEWS: Messenger, Instagram, andWhatsAppareMerging?

  2. Youprobablyhavemanyfriendsonline. Perhaps they'refromthesamecountryasyouarein, maybe they'refromtheotherendoftheworld. Perhapsthey primarilyuseFacebookMessengerforchatting, or maybethey'refondofWhatsAppinstead. Whatever thecircumstance, haveyoueverfeltitahassleto switchbetweenappstoreplytoonefriendand another? Youprobablyhaveatonepoint. Butwhatifyoucouldanswerthemallthroughone platformonly?

  3. That'sourexcitingnews! Facebookisplanningto integrateits messagingservices ofFacebook, Instagram, andWhatsApp. Theapplicationswillstill functionindependently, butthedifferenceisthat usersofoneapp, FacebookMessenger, forexample, canmessagethoseusinganotherapplikeInstagram. AccordingtoTheNewYorkTimes,  thisfeaturewill bereadybytheendof2019orearly2020. That'safantasticchangeandall, butwhywouldthey makethismove? Herearesomereasons:

  4. Chatbots. Theintegrationwillbeespeciallybeneficial forbusinesseswhoaretakingadvantageofthe servicesofchatbots. Creatingdifferentchatbotsin threeplatformscanbemoretimeconsumingthan desirable, sobeingabletosendmessagestothree messagingplatformsbyusingonlyonesaves resources. Thatalsoenablesabroaderreachand demographicsformarketers.

  5. AlternativetoEmail. Emailaddressesaremostlyubiquitous, asmanyplatforms requiretheownershipofanemailaddressbeforeusage. Emailmarketing, therefore, holdsalotofpotentialinthefield, yethordesofunsolicitedemailsandspamemails makeitawful. Themergingofthreelargemessagingapplicationscouldpotentially rivaltheubiquityofemailmarketingand, atthesametime, userscouldlook forwardtotheeliminationofspammessagesasperFacebook'sguidelines. It'sa win-winsituationforbothmarketersandconsumers. Theseareonlysomeofthebenefitsofthisnews. Thatisasignificantshiftinthe broadercommunicationslandscape, andwecanwaitandseehowthischangewill playout.

  6. SOURCE: https://digitalmarketingauthority.blogspot.com/2019/02/ breaking-news-messenger-instagram-and.html

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