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Top 10 Dot Bombs. Failure and their reasons are instructive. Webvan 1999-2001. 15 months 375 million IPO 8 cities 1 billion warehouses 26 city expansion plan Mkt cap of 1.2 billion Thin grocery margins 2000 people lost jobs. Pets.com 1998-2000. Sock puppet mascot was everywhere
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Top 10 Dot Bombs Failure and their reasons are instructive
Webvan 1999-2001 • 15 months 375 million IPO • 8 cities 1 billion warehouses • 26 city expansion plan • Mkt cap of 1.2 billion • Thin grocery margins • 2000 people lost jobs
Pets.com 1998-2000 • Sock puppet mascot was everywhere • Never gave consumers a compelling reason to buy • When you need kitty litter you need it now • Did not charge shipping…lost money on popular items • 82.5 IPO 9months later gone • http://www.youtube.com/watch?v=sICSyC9u5iI
Kozmo.com • Kozmo part 1 www.cfs.purdue.edu/richardfeinberg/kozmo 1.wmv • Kozmo 2 www.cfs.purdue.edu/richardfeinberg/kozmo 2.wmv • Kozmo 3 www.cfs.purdue.edu/richardfeinberg/kozmo 3.wmv • Kozmo 4 www.cfs.purdue.edu/richardfeinberg/kozmo 4.wmv • 5 www.cfs.purdue.edu/richardfeinberg/kozmo 5.wmv • 6. www,cfs.purdue.edu/richardfeinberg/kozmo 6.wmv • 7 www.cfs.purdue.edu/richardfeinberg/kozmo 7.wmv
Flooz.com 1998-2001 • You buy flooz and then use it to buy stuff • 35 million from investors • Whoppi Goldberg • Signed up big retailers
eToys 1997-2001 • 166 mil in IPO • Millions on ads and mkting • Revenue low
Boo.com • Complicated web site • Mismanagement • Slow slow slow • Blew through 160 million
MVP.com 1999-2000 • Elway..Jordan…Gretzky + 65 million • Agreed to pay CBS 10 million a year • Gone • Sportsline bought domain name
Go.com 1998-2001 • Portal • No one came • 760 million lost • Still exists
Kibu.com 1999-2000 • 46 days • Teen girl site • Financial backers bailed
GovWorks.com 1999-2000 • Movie startup.com • Never worked • Partners fought • Gov’s did it themselves
What can we learn • yo