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Effective Communication in a Culturally Diverse Workplace. Dr. Linda Beamer California State University, Los Angeles. Understanding Unfamiliar Cultures. Using a culture-general approach Values orientation Behavior comparison Overcoming Bias and Stereotypes the threat of the unknown
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Effective Communication in a Culturally Diverse Workplace Dr. Linda Beamer California State University, Los Angeles
Understanding Unfamiliar Cultures • Using a culture-general approach • Values orientation • Behavior comparison • Overcoming Bias and Stereotypes • the threat of the unknown • the comfort of the familiar
Communicating with Strangers • We operate on our own cultural assumptions • range of what is “normal” is culturally based • expectations may be limited • Discomfort occurs when we encounter the unfamiliar and unexpected • nonverbal communication differs • level of personal disclosure differs • formality/informality of language • Typical responses
Dimensions of Culture Individualist vs. collectivist Horizontal vs. hierarchical Form distrusted vs. form trusted Self in control vs. Other in control Learn from experience vs. from authority Rules-observant vs. rules-bending Communication direct vs. indirect Uncertainty-tolerant vs. uncertainty-averse
Individualist vs. Collectivist Individualist cultures: • Value independence for each individual • Decision-making about one’s own affairs is left to the individual • Accomplishments are credited to the individual • Milestones in reaching one’s goals are important • Overcoming obstacles on one’s own is valued
Collectivist cultures: • Value the group as the basic unit, and the individual as a fraction of a whole • Membership in the group is important • Membership means decision making is done by the collective • Membership means accomplishments are collective
Horizontal vs. Hierarchical Hierarchical cultures: • value status and rank • those at the top are not challenged or questioned • those at the top are responsible for outcomes • those at the top often have a responsibility for nurturing those below
Horizontal cultures: • have fewer ladders • shared responsibility • many contributors to the decision-making (Isn’t this collectivist? No, because…) • input is considered valid when it comes from many sources throughout an organization • flatter structure equalizes individual responsibility and opportunity
Form Trusted vs. Suspect When form is trusted: • the rules of “correct” behavior are known to all: • Risk of making a faux pas is slight • Social errors can make the group as well as the individual look untrustworthy, immature • Personal and group face can be protected • Comfort level is high for those who know the rules
Where form is suspect: • Lack of authenticity is disparaged • Phoniness must be revealed and rejected • if individuals can present themselves by their own words and deeds, being authentically who you say you are is important • rules of behavior can camouflage the actual person • False representation may be admired when it succeeds
Self in Control vs. “Other” in Control When the self is in control of events: • the self also is responsible for outcomes • planning carefully becomes important to avoid unplanned results • strategy and strategic thinking results • tactics to achieve strategies are valued • freedom is closely related to control • control is closely related to independence and achievement
When the “Other” is in control: • Fate, Destiny, the Will of God explains outcomes • Striving against the controlling power is folly • piety may be valued • spiritual and spirit-filled world view • freedom results from letting go of control • lack of order would result if the larger “other” were not taking charge
Learning from experience vs.authority Learning from experience means: • It isn’t true or learned until it is lived • obstacles are turned into learning opportunities • experiences can be viewed as successes • Older persons have experienced more, and therefore are more learned • Experiences that don’t teach something are wasted opportunities • Hands-on learning is the most valuable kind
Learning from authorities means: • Teachers, authors, religious leaders, lecturers, etc. are the source of learning • One learns by mastering their wisdom • Personal experience is only fragmentary compared to the collected wisdom • One learns by becoming aware of and storing mentally the insights of others
Rules-observant vs. Rules-bending Rules-observant cultures: • Believe it is good for people to follow laws • equally expected of all • keeps people from exploiting others • View law breakers as negative • Trust the law to ensure equality of opportunity, in spite of flawed implementation
Rules-bending cultures: • Expect to be able to make exceptions • when status issues arise • when inequalities of need are apparent • for the sake of relationships • See laws as inevitably impossible to apply in ways that ensure the good • See their own ability to get around rules as a positively valued skill
Direct vs. Indirect Communication Direct communication means: • putting the main message up front • preferring words that are unadorned, straightforward, and dynamic • valuing the truth/facts over politeness • “calling” people on their waffling or contradictions or ambiguity • using bullets and point form • avoiding contextual details
Indirect communication means: • delaying main messages until after details and explanations • tolerating and enjoying ambiguity in word choice • preserving and nurturing the relationship with others • valuing the pleasant exchange more than objective truth • relying heavily on context to communicate important meanings
Uncertainty tolerant vs. averse Tolerating uncertainty means: • less concerned about taking personal risks • acceptance of challenges in new situations • failure is not necessarily a huge disaster • willingness to live without all the answers • often responsibility lies with “other” and not with individual • planning is not viewed as the cure-all for preventing problems
Aversion to uncertainty means: • tendency to plan in order to minimize the unknown • tendency to play by the rules in work issues, especially regarding promotion • desire to have clear lines of authority and responsibility in the workplace • fear of failure • fear of being in a risky situation where the outcome is unpredictable
Individualist collectivist Horizontal hierarchical Form distrusted trusted Self control Other control Learn from experience authority Rules-observant rules-bending Communication direct indirect Uncertainty-tolerant uncertainty-averse Asian Cultures
Individualist collectivist Horizontal hierarchical Form distrusted trusted Self control Other control Learn from experience authority Rules-observant rules-bending Communication direct indirect Uncertainty-tolerant uncertainty-averse Euro -American Culture
Individualist collectivist Horizontal hierarchical Form distrusted trusted Self control Other control Learn from experience authority Rules-observant rules-bending Communication direct indirect Uncertainty-tolerant uncertainty-averse African American Culture
Individualist collectivist Horizontal hierarchical Form distrusted trusted Self control Other control Learn from experience authority Rules-observant rules-bending Communication direct indirect Uncertainty-tolerant uncertainty-averse Latino Cultures
Clusters of Cultures IndividualistCollectivist Asian Latino Euro American African American German/British
Horizontal Hierarchical Latino Asian German/British Euro American African American
Form distrusted Form trusted Asian Latino German/British Euro American African American
Self in control Other in control Asian Latino German/British Euro American African American
Learn from Experience Learn from Authorities Asian Latino German/British Euro American African American
Rules Bending Rules Observant Asian Latino German/British Euro American African American
Communication Direct Communication Indirect Asian Latino Euro American German/British African American
Uncertainty-averse Uncertainty-tolerant Asian Latino Euro American German/British African American
What it Means for Communicating at Work • African American workplace: • Asian student: • Communication problems likely to occur: about communication style, status, future
Asian workplace: • Latino student: • Communication problems will occur less often: key values are similarly oriented
Latino workplace: • African American student: • Communication problems likely about style of communicating, future, status and learning
Euro American workplace: • Latino student: • Communication problems likely to occur: about many cultural values, communication style
What We Can Do • Become aware of the differences in values that constitute cultural dimensions • Discern different communication styles and the concerns that generate them • Understand your own cultural priorities and therefore your own probable biases • Keep your communication clear, and aid your messages with graphics