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ONIL Project General Information

ONIL Project General Information. ONIL Plancha stove to date: 26,600 ONIL Nixtamal stove to date: 9,000 ONIL Cooker to date: 1,650 ONIL Water Purifiers to date: 6,250. Wood Consumption Comparison Per Year in Santo Domingo Xenacoj.

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ONIL Project General Information

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  1. ONIL Project General Information • ONIL Plancha stove to date: 26,600 • ONIL Nixtamal stove to date: 9,000 • ONIL Cooker to date: 1,650 • ONIL Water Purifiers to date: 6,250

  2. Wood Consumption Comparison Per Year in Santo Domingo Xenacoj Information by Universidad Rural, Chimaltenango, Guatemala 2006

  3. Awareness Building and Micro-credit

  4. What is a good stove? • Fuel and economic savings • Efficient heat transfer • Is able to prepare desired food • Safe • “Affordable”

  5. What can the poor afford? $ 85 / set $ 5/ 12 lt.

  6. What can the poor afford? $ 80-125 + antenna

  7. What can the poor afford? $ 1.73 $ 1.47

  8. What can the poor afford? $ 17.00 + Pre-paid card ($ 13.50/ month)

  9. What can the poor afford? • Depends on: • What they think is important • What they believe is necessary • What they are willing to pay for that gives them added value (keep up with the Jones’s) • Time of year (is the crop in?) • Payment method (cash vs. micro credit) • Pricing

  10. In order to sell a product: • Be attractive • Have added value • Be desired!!

  11. AWARENESS • Do they know what smoke does to them? • Do they know what carrying heavy loads does to their bodies? • Do they know there are alternatives to the problem? • Do they know that there are micro finance institutions that can help them buy a stove?

  12. MICRO FINANCE • Willing to finance stoves vs. small business • Interest rates 15-20% per year on balances • 18+ MFI’s in Guatemala • 2 major banks offer micro credits

  13. MICRO FRANCHISING • HELPS is working on a plan to sell 1,000,000 stoves in 10 years. • How?: • Micro franchising- turn key operation with a product that is already recognized and accepted • Structure that allows all levels of the “business” to make a profit

  14. ONIL STOVES $ Regional Director Regional Director RegionalDirector Micro Finance Institution $ CD CD CD CD CD

  15. THANK YOU

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