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This documentary video project explores tattooing as a means of gender expression, resistance, and identity formation. It challenges stereotypes and examines how heavily tattooed women redefine beauty and empower themselves outside of mainstream norms. The project also addresses societal reactions, family dynamics, and employment discrimination faced by these women.
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‘Covered’Gender Resistance and Identity Narratives through Tattooing A documentary video project Beverly Yuen Thompson, Ph.D. Women’s Studies Program Texas Woman’s University bevyuen@gmail.com
Tattooing Once Was a Male Domain…(stereotypically considered prevalent in male subcultures such as military/sailors, prisons/gangs, outlaws/bikers, blue collar workers)
Male-tattoo culture represents women as… magazines Shop girl Piercer Girlfriendswives Books
The ‘Chick Spot’ Tattoo:Women’s place in tattooing is gender normative: wives of tattooists and collectors of gender-appropriate tattoos (small, cute, hidden)
Feminist/ visual/ ethnographer Methods:(n= 60)
Placement Size “heavily tattooed” womencrossing the line… Design
Different Interesting Contemporary heavily tattooed womenexpressing themselves Challenging norms Subcultural humor Beautify Self-expression Spiritual Life milestones Unusual hobbies relationships Identities artwork
Normative femininity is abandoned, along with the straightjacket of conformity to impossible ideals. This opens a space to re-create their own terms of beauty, identity, and empowerment. They can establish their own guidelines, outside of mainstream media pressures and thus retain higher self-esteem than those oriented towards achieving normative “beauty.” Redefining Beauty Outside of the Box
Family reactions Mom cried Acceptance
Employment discrimination: legal and socially acceptable “Covering” for work or school
“I Wanna Be Covered…” Conform to society True to self