“How to Remain Relevant in Changing Times”

1. “How to Remain Relevantin Changing Times” Marilynn T. Mobley

2. Better nutrition Convenience Simplicity Juice Plus+ is Incredibly Relevant Consumers want:

3. The Latest Trends Staggering amount of product categories, combined with increasing sophistication Functional foods, or nutraceuticals gaining favor Performance punch being added to any food craving

4. Consumers Want Convenience

5. Supplement Use Remains Strong • 65% of adult Americans take dietary supplements • 60% of Americans say they do not eat a balanced diet on a regular basis • Women are more likely than men to take a multivitamin • 54% of people age 50 and above take multivitamins

6. Consumers Want “Wellth” Distinguishersbuy healthy because it’s good for them Blendersbuy healthy because it’s a first step

7. Keep the Message Simple! “You know you need fruits and vegetables.” “Juice Plus+ offers fruits and vegetables in a capsule.”

8. Growing Interest in Owning a Business • 75% of Americans have entrepreneurial aspirations • 37% want to launch their own business in 1-5 years • Empty nesters and Baby Boomers are a prime market

9. Thank you!