Why Your Dealership Must Have a YouTube & Facebook Presence

1. Market Intelligence Report – June 2014 Why Your Dealership Must Have a YouTube & Facebook Presence Brought to You By

2. What you Will Learn By Watching This Video 4.0 Million Visitors /Mo. 5.5 Million Visitors /Mo. 27% More Targeted Traffic Than AutoTrader! • Highly Targeted Traffic • 95% of Dealerships Don’t Know it Exists • 90% of Dealerships Who Do Know, Don’t Know How to Access it.

3. Digital Dealer 2014 Reports • Video Will Drive Auto Sales • Over 50% of Consumers watch 30+ minutes of video. • 1 in 4 watch 60+ minutes of video prior to purchasing. • Shoppers wants to spend a little time as possible at dealer. • Branding opportunity for dealer by using his banners. • Video Turns Shoppers Into Buyers • 49% of consumers took action immediately after watching video. • Video search had a 41% higher click through. • 100% of your videos are mobile optimized. • 100% of inventory has it’s own video with custom voiceover. 49% Took Immediate Action After Watching the Video

4. US Traffic Statistics - Compete Non-Focused Semi-Focused Highly-Focused 2.6 183 70 35 4.0 141 3 204 5.5 93 4.9 17 Million Visitors / Month 108 Million Visitors / Month 621 Million Visitors / Month

5. US Traffic Statistics - Alexa 4.9 Million 4.0 Million 2.6 Million 5.5 Million 1.1 (28.0%) 0.7 (26.8%) 2.04 (37.1%) 1.6 (32.5%) 5.44 Million Visitors / Mo.  Come From Google, FB, or YT to Above For a City Like Boston, Ma., this is a market opportunity of 28,000 visitors/mo.!

6. How Do We Capture This Market Opportunity? DRUM ROLL……………….. • Owned by Google • Ranks Well on First Page of “G” • Joe Conroy is video SEO Expert • He Will Make Your Inventory Rank Well for Google & YouTube DRUM ROLL……………….. • Automotive Syndication Has an “App” • Builds a Facebook Page for Inventory • Can Post to Facebook Wall • Can Run an Ad Campaign • Joe Conroy Can Extract Market Intel. Don’t Forget …84% of Car Shoppers Watch a Video…50% of Them Watch 30+ Minutes of Online Video Before Buying..

7. Why Aren’t Current YouTube Videos Nailing it? Current Facebook Issues • Building a Page Inside Facebook Requires Making an “APP” • Apps First Need to be Approved • Apps need to be Registered • Apps Need to be Coded and are Complicated • Apps Require a Secure “https” connection; These types of Connections Require Registration and Certificates • You Can Only Post Data to Facebook via an API Once the Above Criteria Has Been Met • Deleting an Item Inventory, Once it is Sold, or Sent to Auction is Complicated Current YouTube Issues • Videos Do Not Rank Well on YT or Google – Need to be Found First • Poorly Made – No Voice Over, Scrolling Features, Calls to Action

8. Your Choices… • Do Nothing – Miss out on a 5.5. Million Car Buying Audience • Do it Yourself…Learn the FB code, Become a Video SEO Expert • Look Around and Research the Problem • Choose Automotive Syndication New England • Hands Free for You – Uses Your Dealer Feed • Posts Videos to 6 of the Top 10 Internet Sites • If YouTube, or Facebook, or Whatever Changes its Format or Code, You’re Covered! Don’t Forget …84% of Car Shoppers Watch a Video…50% of Them Watch 30+ Minutes of Online Video Before Buying.

9. Syndication Components • Your entire inventory on 6 of top 10 US visited sites! 3 35 2.6 70 93 141 4 183

10. Conclusion… • By Having a High Ranking Video and Presence on Facebook & YouTube, Provides You Access to a 5.5 Million Visitor / Month Targeted Audience • This 5.5 Million Visitor / Month Audience is 27% Larger Than All the Traffic Going to AutoTrader. • AutoMotive Syndication New England Has a Hands-Free, High ROI Option, Ready For You. www.automotivesyndication-newengland.com jconroy@automotivesyndication-newengland.com 207-809-9075

11. Upcoming Market Intelligence Reports.. • Why Dealership’s Online Marketing Dollars MUST Focus on Women (The data is shocking!) • Anatomy of YouTube Video – From Production to Ranking • Best Local Keyword Research Practices – By a Nationally Recognized Expert