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Social Media & Bord Bia

Social Media & Bord Bia. Maeve Desmond . http :// www.youtube.com/watch?v=BJDw143SbB8 Street Food NYC Style http:// www.youtube.com/watch?v=h3mB1dFmoJ8. Is Social a Fad?. Social Stats. 2.2m people in Ireland use the internet – 6.9bn worldwide!

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Social Media & Bord Bia

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  1. Social Media & Bord Bia Maeve Desmond

  2. http://www.youtube.com/watch?v=BJDw143SbB8 Street Food NYC Style http://www.youtube.com/watch?v=h3mB1dFmoJ8 Is Social a Fad?

  3. Social Stats 2.2m people in Ireland use the internet – 6.9bn worldwide! 2m Facebook users in Ireland – 1bn worldwide! 2011 saw ad spend online surpass offline (UK) – this is coming for Ireland! You Tube receives 400m+ views each month – 2nd largest search after Google!

  4. Social Media Menu for Bord Bia • Twitter • Facebook • Food Bloggers • Pix.ie • You Tube • http://www.youtube.com/bordbia

  5. Bord Bia Style • Grab attention • Keep engaged • Build a community – listen! • Inexpensive but time intensive • Shareable content

  6. Twitter

  7. Facebook

  8. Facebook

  9. Facebook

  10. Food Bloggers

  11. Pix.ie

  12. YouTube.com/BordBia

  13. QR Codes

  14. Benefits for Bord Bia • Communication • Connection • Ambassadors • Information sharing • Networking (media) • Awareness

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