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APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025

The APAC e-liquid market is currently valued at $XX million and makes up only a meagre share of the global market. As the proliferation of e-liquid in the APAC region increases and the market gains momentum, this share is expected to increase to a value of $XX billion by 2025, growing at a CAGR of 31.71% throughout the forecast period.

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APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025

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  1. APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025 With the rise in the popularity of e-cigarettes and vaporizers among consumers, the demand for e-liquids has grown manifold globally. The Asia Pacific (APAC) market provides a viable opportunity for both small and large e-liquid players to make an entry as well as expand in the highly unregulated market. Currently, the e-cigarettes, e-liquids and related products manufactured by companies based in the Asia Pacific region are distributed all over the globe. China, where e-cigarette was first invented, has come to be known as the hub of e-cigarettes as more than XX% of e-cigarettes and components available worldwide are manufactured in Shenzhen district of China. However, the lack of regulatory monitoring on products manufactured in the Asian countries and absence of quality checks and standardization has put the products produced in the region under tight scrutiny in American and European markets. Moreover, due to the fragmented nature of the market, and absence of any big players, the APAC e-liquid market is currently valued at $XX million and makes up only a meagre share of the global market. As the proliferation of e-liquid in the APAC region increases and the market gains momentum, this share is expected to increase to a value of $XX billion by 2025, growing at a CAGR of 31.71% throughout the forecast period. China currently dominates the APAC e-liquid market with a market value of XX.XX. India, on the other hand is poised to grow at the fastest CAGR of XX.XX% throughout the forecast period to reach a total market value of $XX.XX billion by 2025. This is due presence of large number of smokers and spreading awareness about harm of smoking in these countries. The Malaysia e-liquid market remains the lowest estimated CAGR of XX% through the forecast period due to stringent regulations and ban on the vaping products in increasing number of states in the country. The figure given below represents the market share of key revenue generating countries in the APAC e-liquid market: 2025 2015 XX XX XX XX Malaysia China India Indonesia Japan Philippines Others XX XX XX XX XX XX XX XX XX XX Market Size $XX Billion Market Size $XX Billion www.bisresearch.com

  2. APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025 One of the key drivers for the e-liquid market is the ease of access to the distribution channels, name online and retail channels, particularly the online channel. The market players operate through tie ups with convenient stores and supermarkets in retail channels and through their own websites, online supermarkets and e-commerce websites to sell their products. Retail distribution channels remain the preferred channel in the present scenario with a revenue generation of $XX.XX million in 2015, and are expected to grow at a CAGR of XX.XX% through 2015 to 2025. Apart from the retail distribution channels, convenience stores generated a revenue of $XX. XX million in 2015 due to their easy accessibility and broad product offering. However, vape shops, which have been mushrooming all over the region, especially in Malaysia, would be the fastest growing retail channel with a CAGR of XX.XX% through the forecast period owing to their feature of building trust among customers by allowing them to witness demos and try free samples before purchasing products. The following figure provides revenue generation through online and retail channels throughout the forecast period: Revenue ($ Million) 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 Retail Online BIS Research Analysis The report on the APAC E-liquid Market (2016-2025) is a meticulous compilation of the various facets of the industry. The report constitutes a rigorous study of the APAC e-liquid market, including a thorough analysis of the e-liquids based on type and source of origin mapped across different distribution channels. The report also includes a thorough analysis of consumer buying perspective for e-liquids such as role of price, branding, warning and ingredient listing. The study presents a detailed analysis of the push and pull forces of the market and the estimation and forecast for market size over the forecast period, 2015 to 2025. The scope of the report is summarized in the figure below: www.bisresearch.com

  3. APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025 CURRENT MARKET INFORMATION INFLUENCING FACTORS Consumer Perspective Market Drivers Market Challenges Industry Attractiveness Key Strategies and Development Key Consortium and Alliances Key Market Segmentation By Type By Distribution Channel By Geography E-Liquid  Pre-filled  Bottled Online Retail  Convenience Stores  Vape Shops  Others (Drug stations, Pharmacies, oil stations)    China India Indonesia Japan Malaysia Philippines Other        By Source of Origin Imported Local   Key Questions Answered in the Report: • How will the market players leverage on key developments such as acquisitions, partnerships, and product launch among others? • Which factors are currently impacting the market and how will the impact change through the forecast period? • What factors are currently challenging the APAC e-liquid market and how can they be addressed through the forecast period? • What factors influence the buying decisions of consumers of e-liquids? • What are the prevalent distribution channels and what is the revenue generation through each of them? • How will the market grow in the next ten years? • Which consortiums are active in the APAC e-cigarette and e-liquid market? • How will the competitive rivalry evolve through the forecast period? www.bisresearch.com

  4. APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025 TABLE OF CONTENTS Executive Summary 1 Research Scope and Methodology 1.1 Scope of the Study 1.2 Research Methodology 1.2.1 Primary Data Sources 1.2.2 Secondary Data Sources 2 Market Dynamics 2.1 Introduction 2.2 Market Drivers 2.2.1 High Smoking Population and Need for Tobacco Alternatives 2.2.2 Emergence of Vape Shops and Online Distribution Channels 2.2.3 Cost Effectiveness 2.2.4 Product Innovation 2.2.5 Wide Variety of E-Liquid Flavours 2.3 Market Challenges 2.3.1 Stringent Regulatory Framework 2.3.2 Increase in Volume of Counterfeit Products 2.3.3 Unregulated Manufacturing in China 3 Competitive Insights 3.1 Key Strategies and Developments 3.1.1 Mergers and Acquisitions 3.1.2 Partnerships, Agreements, and Collaborations 3.1.3 Product Launch and Development 3.1.4 Business Expansion 3.1.5 Events 3.2 Porter’s Five Forces Analysis 3.3 Buying Decision-Consumer Buying Behaviour 3.3.1 Choice of Bases/Carrier Liquid 3.3.2 Flavor 3.3.3 Nicotine Level 3.3.4 Approval & Standards 3.3.5 Cost 3.3.6 Branding 3.3.7 Packaging & Labelling 4 APAC Key Consortiums and Alliances 4.1 Introduction 4.1.1 Asian Vape Association (AVA) 4.1.2 Fact Asia 4.1.3 Malaysia E-Vaporizers and Tobacco Alternatives Association (MEVTA) 4.1.4 Tobacco Free Alternatives Association of India (TFFAI) 4.1.5 Philippine E-Cigarette Industry Association (PECIA) 4.1.6 Legal status of E-cigarettes and Related Products in APAC, By Country 5 APAC E-Liquid Market Analysis and Forecast, by Type 5.1 Introduction 5.2 Market Overview 5.2.1 Pre-Filled E-Liquid 5.2.2 Bottled E-Liquid 6 APAC E-Liquid Market, by Source of Origin 6.1 Market Overview 7 APAC E-liquid Market, by Geography 7.1 Market Overview 7.1.1 China 7.1.2 Malaysia 7.1.3 India 7.1.4 Japan 7.1.5 Philippines 7.1.6 Indonesia 7.1.7 South Korea 7.1.8 Australia 7.1.9 Others 8 APAC E-liquid Market Analysis and Forecast, by Distribution Channel 8.1 Market Overview 8.1.1 Online Distribution Channel 8.1.2 Retail Distribution Channels 8.1.2.1 Convenience Stores (C-Stores) 8.1.2.2 Vape Shops www.bisresearch.com

  5. APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025 TABLE OF CONTENTS 8.1.2.3 Others (Pharmacies, Drug Stores and Gas Stations) 9 Company Profile 9.1 Anarchist Vapors 9.1.1 Company Overview 9.2 Electronic Cigarette Just Fog Co., Ltd. 9.2.1 Company Overview 9.3 ESutta 9.3.1 Company Overview 9.4 Falcon Flavors 9.4.1 Company Overview 9.5 Farsee Technology Co. Ltd. 9.5.1 Company Overview 9.6 Fcukin’ Flava 9.6.1 Company Overview 9.7 FeelLife Bioscience International Co., Ltd. 9.7.1 Company Overview 9.8 FirstUnion (Shenzhen) Technology Co., Ltd. 9.8.1 Company Overview 9.8.2 Financials 9.9 Hangsen 9.9.1 Company Overview 9.10 Huizhou Hangboo Biotech Co., Ltd. 9.10.1 Company Overview 9.11 Innokin Technology Co., Ltd. 9.11.1 Company Overview 9.11.2 Financials 9.12 ITC Limited 9.12.1 Company Overview 9.12.2 Financials 9.12.2.1 Financial Summary 9.12.3 SWOT Analysis 9.13 Japan tobacco, inc. (JT) 9.13.1 Company Summary 9.13.1.1 E-Lites 9.13.1.2 Financials 9.13.1.2.1 Overall Financials 9.13.1.2.2 Business Segments Revenue Mix 9.14 Joyetech 9.14.1 Company Overview 9.15 Kanger Technology Co., Ltd. 9.15.1 Company Overview 9.16 Kimree, INC 9.16.1 Kimree, INC Summary 9.16.2 Financials 9.16.2.1 Financial Summary 9.16.3 SWOT Analysis 9.17 L-Rider Technology Co. Ltd. 9.17.1 Company Overview 9.18 Liquid Factory 9.18.1 Company Overview 9.19 Mistlife 9.19.1 Company Overview 9.20 Mystic Plumes 9.20.1 Company Overview 9.21 Oplus Technology Ltd. 9.21.1 Company Overview 9.22 Samurai Vapors Co. Ltd. 9.22.1 Company Overview 9.23 Shenzhen Smoore Technology Co., Ltd. 9.23.1 Company Overview 9.24 SK Biological Technology Co. Ltd. 9.24.1 Company Overview 9.25 SmokeFree 9.25.1 Company Overview 9.26 Timiya Technology Co., Ltd 9.26.1 Company Overview 9.26.2 Financials 9.27 Top Q 9.27.1 Company Overview 9.28 TYGR TYGR 9.28.1 Company Overview 9.29 Yunnan Changning Dekang Biotechnology 9.29.1 Company Overview 9.13.1.2.3 Financial Summary www.bisresearch.com

  6. APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025 LIST OF TABLE Table 3.1 Key Mergers and Acquisitions Table 3.2 Key Partnerships, Agreements, and Collaborations Table 3.3 Key Product Launch and Developments Table 3.4 Key Business Expansion Activities Table 3.5 Key Events Table 3.6 Comparison of Propylene Glycol (PG) and Vegetable Glycol (VG) as Carrier Liquid in E-Cigarette Table 3.7 Country-wise E-cigarette and E-liquid Regulations Table 5.1 APAC E-liquid Market by Type, 2015-2025 Table 5.2 Pre-Filled E-Liquid Pricing by Key Vendors Table 5.3 Bottled E-Liquid Pricing by Key Vendors Table 6.1 APAC E-liquid Market Value ($Million), by Source of Origin, 2015-2025 Table 7.1 APAC E-liquid by Key Countries, 2015-2025 Table 8.1 The APAC E-cigarette And Vaporizer Market by Distribution Channels, 2015-2025 Table 8.2 The APAC E-liquid Market by Retail Distribution Channels, 2015-2025 Table 9.1 Revenue Split (%) by Geography (2015) Table 9.2 Revenue Split (%) by Geography (2015) Table 9.3 Revenue Split (%) by Geography (2015) Table 9.4 Revenue Split (%) by Geography (2015) www.bisresearch.com

  7. APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025 LIST OF FIGURES Figure 1 APAC E-Liquid Market Share, by Type (%), 2015 And 2025 Figure 2 APAC E-Liquid Market by Country: 2015 and 2025 Figure 3 APAC E-Liquid Market by Distribution Channel: 2015 and 2025 Figure 1.1 The APAC E-Liquid Market Scope Figure 2.1 APAC E-liquid Market Drivers & Challenges Figure 3.1 Porter’s Five Forces Analysis for the APAC E-cigarette Industry Figure 3.2 Consumer Advocates for Smoke-Free Alternatives Association (CASAA): Research Results Figure 3.3 Types of Prevalent E-Liquid Flavors Figure 3.4 Choosing the Right Level of Nicotine in E-Cigarette Figure 3.5 Prevalent Nicotine Distribution Levels Figure 3.6 Label Requirement for E-Liquid Packaging Figure 5.1 Advantages and Disadvantages of Pre- Filled E-Liquid Figure 5.2 Advantages and Disadvantages of Bottled E-Liquid Figure 7.1 Summarizing the E-cigarette Market in China Figure 7.2 Regulations under the National Tobacco Control Law (China) Figure 7.3 Impact of Regulations and Laws on the Sale of E-cigarettes and related products Figure 7.4 Commercial Importation and Retail Sale of Non-nicotine E-cigarettes Figure 8.1 Advantages of Online Distribution Channel Figure 8.2 Advantages of Retail Distribution Channel Figure 9.1 ITC Limited: Overall Financials ($Millions) 2013-2015 Figure 9.2 Japan Tobacco Corporation (JT): Overall Financials, ($Billion) 2013-2015 Figure 9.3 Japan Tobacco Corporation (JT): Business Segments Revenue Mix, ($Billion) 2011- 2013 Figure 9.4 Kimree,Inc: Overall Financials ($Million); 2012-2014 www.bisresearch.com

  8. APAC E-liquid Market: Focus on the Type, Origin, Geography, and Distribution Channel: Analysis & Forecast, 2016-2025 DISCLAIMER BIS Research provides valuable market intelligence to an exclusive group of customers in response to orders. The report is licensed for the customer’s internal use only and is subject to restrictions set henceforth. This document and its contents are confidential and may not be further distributed, published or reproduced, in whole or in part, by any medium or in any form for any purpose, without the express written consent of BIS Research. Customer will not disclose the contents of the report, whether directly in any media or indirectly through incorporation in a database, marketing list, report or otherwise, or use or permit the use of Information to generate any statistical or other information that is or will be provided to third parties; or voluntarily produce Information in legal proceedings. Market reports are based on expectations, estimates and projections as of the date such information is available. Any recommendation contained in this report may not be suitable for all investors or businesses. The market conclusions drawn are necessarily based upon a number of estimates and assumptions that, while considered reasonable by BIS Research as of the date of such statements, are inherently subject to market fluctuations and business, economic and competitive uncertainties and contingencies. For more details regarding permission, please contact us: Email: sales@bisresearch.com Tel: +1 650 228 0182 www.bisresearch.com

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