8 Most Effective Social Media Marketing Activities for Wedding Planners

1. 8 Most Effective Social Media Marketing Activities for WeddingPlanners With the increase in finances and people being more open to new ideas, the event planning industry has flourished beyond expectations in India. The intimate wedding has turned to a grand lavish affair. Being in the online marketing industry for so long and working brands in wedding industries we’ve discovered that the success of wedding planners is all about social media marketing and connections to grow your business network. Below are the 8 most effective social media marketing strategies that every wedding planner should follow to remain on the top of the list.

2. Increase your brand visibility If you are in the event planning industry, people will always see your work, know your reputation and then decide to use your services. Engage with the specific target audience The big fat Indian wedding involves 4 important Ps i.e. People, Products, Planning and Preparation. Every person talking or attending a wedding can become a potential customer for you. Hashtags are definitely for you Hashtags are the best way to index your content irrespective of the social media platform you use. Make sure that the hashtags are uniquely chosen and place it across all social media platforms on publicity materials, ads, banners that give your brand a good introduction and boosts audience engagement. Instagram posts: Storytelling is a powerful way to capture the attention of people. Use powerful pictures and short videos that create urgency and post it on your Instagram page or add it as a story. Promote your events through Youtube videos People view videos on social media platforms all the time. According to Pathable, there is a 100% increase every year on mobile video consumption. Facebook promotion It is important to create a Facebook business page to promote your brand. Post as regularly as you can at least one post per day to increase the number of followers so that the audience can easily relate to you and your business.

3. Promoted through Pinterest Approximate 40 million people use Pinterest to plan their wedding every year. The network boasts 900 million pins about weddings and 378 million wedding-related searches per year. LinkedIn connections LinkedIn is truly a professional network to establish solid business relationships. Get connected to various similar businesses to stay in touch with your whole work community and improve your network. Social media marketing services can really help wedding planners to generate leads through audience engagement as anybody with Internet access can view your content. Make sure that your clients vouch for you for the quality of services you provide on social media as it creates an impression on potential customers. For any business query, feel free to send us an email at shwetaj@bitwiseonline.com or call on +91 9879528311, we will get back to you as soon as possible. Read More: 8 Most Effective Social Media Marketing Activities for Wedding Planners