DE INTEGRO

1. DE INTEGRO Event & promos • Events • School contact programmes • In shop activities • Branding • seminars • Road shows • Rural communication Credential presentation

2. WHAT De Integro DOES??? • Brings Brand Proposition Into Consumer Life Space • Provides Brand Experience

3. OUR APPROACH Defined Objective Strategic Development & Identification of Activation Tools

4. ABOUT US • Unique • Passionate • Talented • We Work Pan India. TO ACCESS MARKETS & TO ENGAGE YOUR CHANNEL & CUSTOMERS.

5. WHAT MAKES US DIFFERENT ? • A Thorough Knowledge of the Markets, A Pan India presence & the Consumers we Interact with • A Team of Hand Picked Professionals with Experience Across a Variety of Categories From Personal Products to Automobiles, to Financial Products And Services, to Travel, Tourism & Hospitality, from commercial clients to social sector & government work Both in the Urban, Semi-Urban & Rural Markets

6. OUR SERVICES School & College Promotions Retail Programs- In-store Promotions And Product Sampling Pub & Restaurant Promotions Trade Promotions Promotion Marketing Large Format Stage Events & Entertainment Programs Road Shows Exhibition Design And Fabrication Product Launches Dealer/Corporate Conventions Event Marketing Merchandising/POP Solutions Logistics & Fulfillment Festival Store Design Promotional Merchandise Retail Marketing

7. OUR SERVICES Printing on Large Format Digital Construction of Hoardings Outdoor solutions / retail Branding Kiosks Mobile Outdoor Innovative Outdoors Outdoor Promotion of Social/ Commercial Marketing. Evolution of the Strategy Statement for the Mega IEC Program. Development of Appropriate Tools and Techniques of Mass Communication. Transfer of Skill and Logistics to the Stakeholders on IEC. Development of Audio/Visual/Print /Electronic /Film Project. Constitution and Operational Management of the IEC HUB. Outdoor & Indoor Event Management. Rural Communication

8. CLIENTELE • HLL • ICICI • Mountain Dew • Dainik Jagran • Dainik Bhaskar • Candid • Pepsi • Radico Khaithan • Krayons entertainment • Planet events • Jagran solutions • Candid marketing • Alient solutions(kolkata) • Wizcraft( btl wing) • Ndtv imagine • 360 degree • Wings brand activation • Mudra • Planman Marcom • Jagran Pehel • Hungama Digital Media • …………& tally increases day by day.

9. Coming Forward is the flight so far….

10. 8 city show • Bajaj recently acquired the position of No – 1 in the 100 cc category of motorcycles. • The objective was to celebrate the success with the distribution network & Loyal Bajaj Customers • A 8 city Musical tour was organised inpatna,lucknow,kanpur,agra, Bharatpur, Kota, Ajmer, Jodhpur, • The Artist selected was Punjabi Pop Star No – 1, Mika Singh accompanied by upcoming Singer Nitika Singh (daughter of famous Punjabi singer Bhupi) and Rushali Arora as the item girl.

12. Team Insight • A team of people from the industry who have a handsome experience of handling some of the biggest brand promotions in India like • Pears Sunshine camp. LUCKNOW • ITC Sunfeast Golden Bake ( Mall Activity) .LUCKNOW • ITC Sunfeast Pasta (SCP). LUCKNOW • Motorola ( Road Show) . UP RURAL • Motorola ( Mystery Consumer) LUCKNOW • Motorola Haryali ( Rural Activity) (UP) • Rin Safedi Ka Shahenshah ( Consumer Promo)( UP) • Rin Advance White Star Hunt (SCP)( KANPUR & LUCKNOW) • Pepsi Café Chino Launch ( Mkt Activity & Mall Activity)( LUCKNOW) • Tata eassy writing ( SCP). UP & BIHAR • Dabur Andruni Shakti (SCP). UP & BIHAR • Dabur Chavanprash (Roadshow) .UP & BIHAR • Dabur Hajmola (SCP). UP & BIHAR • Dabur Baby No 1 (RWA & Market Act). UP & BIHAR Conti..

13. Pepsi Toss ka Boss ( Consumer Promo + Road show + SCP) UP • Pepsi Khuffia (Consumer Promo) LUCKNOW • Surf Color your future (SCP) KANPUR & LUCKNOW • Nickelodeon Channel Launch (SCP) LUCKNOW • Aquafresh Launch (Road Show+ SCP) LUCKNOW • Pepsi TV ( Teaser Campaign ) UP • Philips ( Road Show) • Disney (SCP) UP. • Kissan Pokeman (Consumer Promo) UP • Bajaj ( 8 cities show ) • Carrier activity ( patna) • Tata SCP (darjling )W.B • Tata exibition (Kanpur ) • Nachle with sarooj khan event for NDTV in uttar pradesh. • Krazzy kiya re (SAB TV) • L/g notebook roadshow (entire UP)

14. Asian paint roadshow ( UP,Bihar,Jharkahnd,Rajasthan) • Asian paint market & mall activity • Tata indicom RWA ( western up). • Citi finencial activity market & mall ( bhuvneshwar ,cuttuck,koolkata,patna) • Radico khaitan ( bar activity) • Dish tv activity (rwa) • Parashute hair oil (roadshow). UP • Eurokid school activity ( bihar & UP). • Shemrock school activity.( bihar & jharkhand) • Mélange carnival mélange mall ,meerut. • Nick “little krishna”. UP • Pogo SCP .UP • Moon up infotech mall act • Moon up roadshow. • LG “stars of india “ roadshow & exibition • Dabur andruni shakti(550 schools UP & Bihar )

15. Jagran Pehel Roadshow (Punjab,Jharkhand,UP) • Fanta Roadshow (UP,Bihar ,Jharkhand,West Bengal) • Tata Namak Roadshow (Haryana) • Utv Bindas Cricket Champ Auditions (Pan India) • Dell School Contact Programme. • TVS Apache Roadshow (Pan India) • Panasonic Viera Roadshow (Pan India) • Rooh-afza Mall Activity (Pan India) • ………….& tally increases day by day….

16. Our Reach • A database of more than 30000 schools across India with whom we maintain a healthy relationship • More than 5000 colleges in our database where we carryout activity for our clients • Around 100 Malls where we maintain good contacts to execute any BTL activity • A database of major youth hangouts & office complexes in all the states where our offices are situated • We also have an hands on experience to carryout activity in more than 200 call centers in North India itself • We also maintain a database of all the major market places in most of the cities in India where we can carryout Roadshows.

17. A Snapshot of our team work in past

18. Close Up Antakshiri7 City Show in Northern India

19. Philips Road Show

20. 360 Degree Approach EVENT GROUND PR OUTDOOR Vector + Ground Activation PRINT RADIO LOCAL CABLE

21. Gillette Vector Plus • The task undertaken was to promote the product and highlight its USP to the target audience • Push clean technology • Affordability • Enhance Brand visibility & increase brand awareness. • Induced trials and sampling of the product. • Achieved the above through an innovative roadshow and exciting interactive activities built around it in . Activity conducted in the interiors of MP & Chattisgarh for the period of 60 days.

22. STATE OF AN ART DESIGNED CANTER

23. “Chalo hum bhi try karke dekhte hai…”

24. Brief on Whirlpool Activity An activity was specifically designed to involve not only the women but her entire family by conducting recipe contest for her, Drawing & Fancy Dress Competition for her Children & an Entertainment Stage show for her entire family. Covering 7 major cities comprising Ahmedabad, Surat, Baroda, Indore, Bhopal, Jaipur & Chandigarh. Activity drawn a huge response in the form of no. of entries from all corners and all classes and also all ages.

25. Recipe Contest Fancy Dress Competition

27. Ponds Googly Woogly

28. Pepsi Cafechino

29. Tata Building India 2007

30. Idea roxx auditions

31. ZEE BUSINESS EVENTS

32. Candyman SCP

33. Krazzy kiya re (SAB TV)

34. Parachute hair oil roadshow

35. Rin SKS

36. LG NOTEBOOK ROADSHOW

37. DISNEY SCP

38. DISNEY SCP

39. Pepsi TV

40. hajmola scp

41. Taj ganges varansi event.

42. nachle with saroj khan

43. Lifebouy “meet krrish” activity

44. Lux Arch Gate

45. Surf Arch Gate

46. CARRIER AIR CONDITIONER ACT PATNA

47. tata true value merchendisng

48. California Prunes & Grapes

49. Kissan Pokemon Hunt

50. Catch Clear Road Show