What Are Automated Ads on Facebook

1. What Are Automated Ads on Facebook What are Automated Ads on Facebook? This question came from a friend of mine. He asked me, while I was explaining him how the old style of advertising on Facebook is dying out. He was shocked by the fact that the majority of business owners will fail by using Facebook Ads. Now that doesn´t mean that Facebook Ads are completely dead. It just means that the door of using Facebook Ads is slowly closing down, and the only the big boys can make it to the top. In this blog, I will explain you what they are. And how you can use them to your own advantage. So, what are Automated Ads on Facebook? Automated ads on Facebook are a combination of Artificial Intelligence and Machine Learning. With Automated Ads the artificial intelligence does the work for you. They take the guesswork, that majority of business owners and marketers do daily. And if you are on of them then you probably know what I´m talking about. With Automated Ads you can tell Facebook what´s important for your business and they will recommend personalized ads for you, so you can comfortably enjoy without stressing yourself out because of an ad. The coolest thing about this all is that Automated Ads will tell you already what´s working and what´s not working. They will basically make improvements for you so you know what performs best, while also getting certain suggestion that will influence your advertising on Facebook. Automated Ads can help you acomplish any advertising goal that you have in your mind, while also depending on your business goals. But if you´re goals are appliable and easily understanable, advertising on Facebook will be more than easy. From experience I can say that getting people to your website, getting more leads or more awareness is extremely great.

2. Now here are some of the following ways where Automated Ads can help you: Recommended budget that generates results Facebook will recommend you a budget more likely to get the results based on your goal that you´re trying to achieve. While you can also provide your own budget, and they will share the estimated results that you can expect. But take in notice that while this seems so great and flashy, this isn´t some perfect tool that gives you perfect results based on your budget. The tool makes mistakes as every machine and every tool out there, so don´t be a person that is investing his last penny and hoping that every looks perfect. Tailored Audience Suggestions Facebook Automated Ads will also provide some audience options on information from your Page. They may also provide an automatic audience option that is customized to your business. Facebook creates and improves your automatic audience from a combination of details, such as people near your business location or people who have interests related to your Page. Also be careful that you´re in a specific niche because certain elements can be misunderstood relatively easy, and you can land on some type of audience that has nothing to do with you or you´re niche. Multiple Versions of your Ad Create up to six different versions of your ad. Facebook will suggest call-to-action buttons, text and other creative details based on information from your Page. Once your ad has been active for some time, Facebook will automatically show you the best performing version for the certain period of time. The most important thing is that you also know the concept and the strategy that you are dealing with. Make sure that you´re ads are related to your niche or you´re product as much as possible. Because then you can truly tell what works and what not. Timely notifications about your ads You”ll receive notifications that help you understand how your ads are performing and multiple ways to improve. These may include changes such as refreshing an image or letting you know when your ad starts generating results. And at this moment you need to act fast and to adapt to every circumstance that gets in you´re way. Pros & Cons of Automated Ads on Facebook Pros Better Results for Small Business Owners

3. Small Business owner will get more reach and efficency with Facebook automated Ads then with standard version of Facebook advertising. As we know starting out is always a cruch and can be hard majority of times, but with Facebook Automated Ads things are much simpler. Especially for those that were completely clueless and didn´t know how to do certain stuff. That´s why the help of Automated Ads is extremely huge. Lower Investment With Facebook Automated Ads you don´t need to stress yourself like a madman and be obsessed with every single detail that is included in your Facebook Advertising. Majority of things that you invest yourself into are not even a major thing, when you use Facebook Automated Ads. It´s a much more simpler version than the standard Facebook Advertising. Faster Feedback While the standard version of Facebook advertising gives you the feedback for weeks or even months. The Facebook Automated Ads take much less time and immediately tell you why and how you should do certain things that can improve your conversion while advertising. Time Saving Similar to Lower Investment Facebook Automated Ads don´t include much time to use. Majority of time it´s low effort that helps you to focus on things that truly matter and that you can have in order to get more reach in a short period of time. Cons Too Basic Facebook Automated Ads have this quiz where they ask you really simple questions that truly are not even different to other things that were represented in 2016 where Facebook Ads were really relevant. That in my opinion is the only con to Facebook Automated Ads. How to Create Automated Ads? To Create Automated Ads: First you need to go to Facebook and then to you´re Facebook Page After you´re on you´re Facebook page you need to click Promote. You can find it easily on the top of you´re Facebook Page. After that you click Get started with Automated Ads Then you click the Get started Then give you´re details about your business and customers by answering the questions that appear in the quiz.

4. Click Next after each question until you reach the Choose plan section. We”ll recommend a plan, but you may also see an alternative option. Select the plan you”d prefer. Fill in the Details of your Automated Ads, including: Ad creative: Provide an image, headline and text for your ad. We may suggest some of these details with information for ypur Page. You can create up to six versions of your ad. Note: Depending on your plan, you may also be able to select a call-to-action button, provide a URL or create a form request leads. Audience: Choose a recommended audience or create a new audience based on specific traits. Facebook may also provide an automatic audience option that is customized to your business. Facebook creates and improves your automatic audience from a combination of details, such as people near your business location or people who have interests related to your Page. Daily budget: Facebook will recommend a budget more likely to get you results based on your plan, but you can also provide a custom budget. Payment method: Review your payment method. If you need to, you can change or update your payment method.

5. My Take on Facebook Automated Ads I have been using Facebook Automated Ads for a while now and I must say that I´m pretty suprised with the technology that is represented to us in this environment. Facebook Automated Ads does more than half of work versus standard version of Facebook Ads, a lot of entrepreneurs and business owners claim that bidding on Facebook has gone through the roof and that the standard advertisement has more competition right now than ever. This is the pure reality of advertisement on Facebook. Standard advertising on Facebook is slightly losing it´s power year by year, and only few amounts of people can really be successful in it. Where with Facebook Automated Ads things are not losing power and the AI technology is still evolving, while people that spend their last penny on standard Facebook advertising struggle. I talked to a lot of business owners and a majority of them struggle not only on Facebook Ads but on Google Ads also. Sure we can say that they maybe haven´t used the proper system or they did something wrong that makes it harder for them to get some type of reach. But the reality is not that complex, when you realise that if you advertised 8 years ago, you´re chance of getting huge amounts of reach was much higher that it is today. When I went on Facebook and launched my Facebook Ads for the first time, I thought that I it´s impossible to get some reach because no one was converting to my ad. But later on I realized that it wasn´t my problem, it was the competition problem that I was suffering with. I know that a lot of us would like to go back in time and advertise, but while facing certain problems we also have solutions. The Best Solution My solution was Revealbot. Revealbot is the only software platform that I can truly trust when it comes to automated ads in 2024. And Revealbot also helped me to achieve my goals that I have set for the this year. I heared first time about automated ads from Revealbot and from the Revealbot team, they guided me and explained how this system works and how it can beneficial especially for a person that is obsessed with marketing like me. What is Revealbot? Revealbot is a software that helps you with your ad management routine so you can focus on the right things while getting right type of results faster and more efficent. With Revealbot you can do majority of things that make this whole process extremely simple. Things like: Optimizing and scaling ad campaigns Making your own metrics using external data exploring strategies – pre built automations Creating new ads and ad variations in seconds

6. Finding actionable insights and create beautiful reports Optimize your budget with campaign automations This is just a little sneak peak compared to the whole power of Revealbot. Revealbot also integrates with multiple social media channels like Snapchat, TikTok, Instagram and Facebook. These types of platforms are one of the most relevant for today´s marketing, while they´re also able to use Automated Ads. This type of opportunity is more than perfect for the people that know how to use it. Understand that this is not some quick scheme that will make you get anyting you want in seconds, but it´s a guide that puts you in the right direction. Conclusion Facebook Automated Ads will probably have their own end in few years, while you can debate that they won´t just look at radio and newspapers, people still advertise on radio and newspapers. But how many of them are reallly interested at it. The percentage is close to zero. What was cool and trendy and mainstream 20 years ago, is completely irrelevant today. As we see social media platforms have conquered the world completely and their goal is to do it for a long period of time. Take in notice that all of the platforms and tools that are trendy and mainstream now, will also be irrelevant 30 years from now. TikTok will probably be the platform weird people use. But to conclude, I think that Automated Ads will definetly be a extremely powerful tool in next few years. Not just for Facebook but for every platform that is trying to become better and stronger. While Automated Ads seem as an irrelevant tool right now, it will be more than relevant soon, where every marketer and business owner, not need but must use it.