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India has been at the forefront of cotton production for years. Cotton is one of the most important crops cultivated in India. The second cotton mill called u2018Bombay Spinning and Weaving Companyu2019 marked the beginning of the modern cotton industry in India. Cotton was exported in large quantities to Eastern and European countries during the Middle Ages.
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DecodingTheCottonIndustryAndItsRelevanceInFashionAndLingerieMarketDecodingTheCottonIndustryAndItsRelevanceInFashionAndLingerieMarket Indiahasbeenattheforefrontofcottonproductionforyears.Cottonisoneofthemost importantcropscultivatedinIndia.Thesecondcottonmillcalled‘BombaySpinningand WeavingCompany’markedthebeginningofthemoderncottonindustryinIndia. Cotton was exportedinlargequantitiestoEasternandEuropeancountriesduringtheMiddleAges. CottonconsumptioninIndiafromOctober2023tillJanuaryendwasestimatedat110lakhbalesof 170kgeach,upbyaround19percentover92.50lakhbalesayearago.Egyptiancotton, Asiancotton,CentralAmericancotton,andSouthAmericancottonarethefourmajorvarietiesofcotton.Ithasapplicationsinapparel,upholstery,medicalandmore. CottoniswidelypreferredintropicalandsubtropicalregionslikeIndia.Indiaisknownto produceoneofthegeneticallypurestcottonvarieties.Muslin(plainwovencotton)isapopular choiceformanufacturinglungi,dhoti,kurtasandmore.FromNorthtoSouthIndia,Muslinisa must-haveinthewardrobesofpeopleacrosscultures. Cottonisknownforitscomfort, durabilityandaffordability.Theuseofcottonhasincreasedover theyearsinthefashionindustry. Cottoninthelingerieandloungewearmarket Cottonisespeciallypopularinthelingerieindustryduetoitsbreathableandlightweight characteristics.Thelingeriemarketiscategorizedintodifferentfabricslikecotton,silk,polyester andnylon. Thecottonsegmentisanticipatedtogrowat5.4%CAGRby2032. Cottonisusedtomanufacturet-shirtbraforwomen,panties,briefs,pyjamasandmore. Softness,moistureabsorption,andhypoallergenicpropertieshaveincreasedthedemandfor cottoninthelingeriemarket.Theglobalcottonpantiesmarketisalsopoisedforsubstantial growthinthecomingyears.It isahighlypreferredfabricinthe loungewear industrytoo.Cotton T-shirtsandpyjamastopthelistofmostcomfortableloungewear. Thecottonlingeriemarketisgrowingsteadily,thankstothecontinuousadvancement in technologiessuchasseamlessconstructionandantimicrobialproperties.Thesefactors contributetoenhancedcomfortandfunctionality- oneofthemostimportantprerequisitesfor lingerieitems.Women’sincreasingpreferenceforcomfortwithoutcompromisingonaesthetic appealisdrivingthedemandforcottonfullcoveragetshirtbras,pantiesandshapewear. Theincreasing participationofwomeninfitnessactivitieshasalsodriventhedemandforsports brasandathleisurewearmadeofcotton.Cottonismuchsofteranddoesn’tcauseanyallergic reactionsduetosweatfromrigorousactivities.Itisusuallyblendedwithspandexforelasticityin athleisurewear.
Cottonfeelssoft andnaturalfeelagainst theskin.Asthefashionindustryevolves, thereisa continueddemandforcotton-basedproducts,drivenbyconsumerpreferencesforcomfortand sustainability.Manufacturersarefocusingoninnovativedesignsandtechnologiestoenhance theperformanceofcottonclothing,ensuringthatitmeetsthedemandsofmodernconsumers. Cottoncontinuestoremainakeyfabricinthelingerieindustry,anditsgrowthisexpectedto continueasconsumersprioritizecomfortandsustainabilityintheirlingeriechoices.