Website Development, e-Commerce, UI/UX Design | Book My Mantra

1. CASE Study Search. Reputation. Social • BMM Digital Marketing focused on the channels that would get Jaypee Greens Golf & Spa Resort to their goal the fastest. • According to EY’s Global hospitality insights: in most regional markets, hospitality is in a state of vibrant growth. As more consumers turn to the web to research and book travel, having a strong digital presence is no longer a commodity – it’s essential. Jaypee Hotels (5 Star) wanted to: • Steal marketing share from competitors • Drive direct bookings • Increase sales • Increase “brand” awareness • Build customer loyalty • Manage online reputations 300% increased bookings in just one Year

2. CASE Study Strategizing the Target Market Let’s delve deeper into how BMM helped Hotel – Jaypee Greens Golf & Spa Resort, Greater Noida - meet their goals and solidify themselves as leaders in the hospitality industry for its Properties Location. • Delhi NCR has the unique honor of being home to one of the busiest airport in India. It sees more than 2 million passengers each quarter and mostly they being Business and Corporate Travelers . • With this large number of passengers coming and going each day and mostly for business travel, we knew there was a huge, untapped potential for Jaypee Hotels to grow their market share for corporate travelers during the weekend. • However, we also knew it’d be particularly challenging to craft the type of content that not only reached the airport’s passenger population, but also convey them to stay longer for the weekend and that too at a Retreat 5-star Property. Last year crossed 870 Stay-Days/ month for Corporate Travellers

3. CASE Study A Closer Look… An a “weekend getaway”, the Jaypee Greens Golf & Spa Resort is focused on offering highly priced but elite rooms that caters well to families for weekend stays. Compared to other names in the industry, guests are not very familiar with the Hotel and in 2019, BMM joined forces with Jaypee Hotels to breathe new life into the hotel’s search engine optimization and digital marketing efforts for its property in Greater Noida. • We began by revamping the hotel’s website (specific pages) based on user-experience audits and competitor tracking. Simultaneously, we enhanced the hotel’s web presence through monitoring and updating third-party directories, as well as profiles found on Online Travel Agencies (OTAs) review sites. • We then unleashed our content marketing team to create and distribute press releases, highly shareworthy articles, digital fact sheets and more to establish the Spa Resort as a leader for Getaways and also as a wedding destination (with its banquet). • Our work delivered results that exceeded our client’s expectations, which is why, in July - 2019, BMM expanded its partnership with the group to handle social media and reputation management. Aimed at 200% efficient Keywords to reduce Budget Spent

4. CASE Study Search Optimization • The travel and tourism industry is heavily reliant on search engine traffic. Potential travelers instinctively turn to the web to research and book trips, which is why BMM worked hard to ensure that Jaypee’s Resort increased its rankings for key search terms. • With our help, the hotel property now enjoys top rankings on Google, which has helped increase web generated revenue YOY by 82%. Reputation • When it comes to increasing the number of guests that book with a hotel, reputation is everything. Travelers these days have a nearly endless amount of choices in where and how they review and discuss their experiences with a hotel. Potential guests then turn to these reviews to make a decision on where they’ll stay. • Since 2019, we’ve responded to more than 700 reviews. This type of active participation has led to an increase in total reviews and coverage for our client in such influential sites as MakeMyTrip, Goibibo, Expedia, Hotels.com, and TripAdvisor. 100% Aimed at Keywords to enhance Reputation

5. CASE Study Social Being active on social media doesn’t mean carelessly flooding your audience’s streams with digital drivel. It means knowing who your audience is, knowing when they’re active online, and giving them content that they’ll find useful. Our social team’s campaign included increasing social updates by 120%, which targeted messages that encouraged engagement. The results were astounding: • 81% increase in Facebook Fans • 50% increase in Facebook Likes • 1500% increase in Twitter Followers • 965 average monthly views on Pinterest • 899 daily impressions on the hotel’s top Pinterest Board 51000+ Likes on Facebook for our Client

6. CASE Study Year of Ups and …more Ups • Steal marketing share from competitors • Drive direct bookings • Increase sales • Increase “brand” awareness of their property • Build customer loyalty • Manage online reputation for Business Travelers • Unique Offers Introduced to get more Business Bookings Through our efforts, not only have our clients enjoyed immediate results, but, by building lasting relationships with current and potential guests, we’ve helped to ensure that the success our property experienced over the past year will continue on for many years to come. Convertions of Visits to Bookings increased by 700%

7. CASE Study Why Book My Mantra ? 2000+ Projects Delivered 100% Customer Focus 100% Transparent Price 100% Timely Delivery 1200+ Clients Served 96% Client Retention 30 Years Of Experience 2000+ Projects Delivered with 1200+ Clients

8. CASE Study Some of our Other Clients… Startups Hotels Real Estate University Big Brands Delivering Quality for more than 10 years

9. CASE Study BOOK MY MANTRA Web:www.bookmymantra.com Email –info@bookmymantra.com Mobile – +91-9667628204 Thank you for your time Noida • Pune • Mumbai • Delhi • Gurgaon