1 / 10

ICP Latin America Spring 2012

Join Professor Russ Corsini in a consulting project for Luxia Lighting, a company specializing in unique eco-friendly lighting solutions. Conduct market research, define distribution channels, and explore expansion opportunities in Latin America.

bquirk
Download Presentation

ICP Latin America Spring 2012

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. ICP Latin America Spring 2012 MD816-01 │ Professor Russ Corsini

  2. About Professor Russ Corsini • Retired from Deloitte as Operations Director for India; has also been CFO of an NYSE company and director of a NASDAQ company; serves on the boards of several non-profit organizations • Has had extensive international experience with Deloitte and the Gillette Company • Worked and lived with his family on assignment primarily in Argentina, Venezuela, and Central America • Fluent in Spanish • Led ICP Latin America teams in 2009 (Mexico), 2010 (Peru) and 2011 (Chile)

  3. Course Particulars • Class meets on Mondays, 5:30 – 7:00 p.m. in Fulton 310 • Work in two teams of 6 (12 students max) • Research and problem solving done at Boston College with use of e-mails, conference calls, and other media for regular client contact • Final deliverable: recommendation presentation to client in Santiago

  4. Company Background: Luxia Lighting • Founded in 2006 by a group of architects with master degrees in lighting from IED Milan • Provides eco-friendly lighting solutions that are totally unique, technically advanced and visually appealing • Focus to-date: project-based commercial assignments in Europe • Goal: to expand to retail and into the US market • Luxia Lighitng = innovation, high quality and sustainability, creating a lighting experience

  5. Luxia Lighting Products Clap Solar LampPortable solar-powered luminary simulates a butterfly to illuminate and decorate any indoor or outdoor space Cromos LampThis light is designed to improve mood and lifestyle through chromo-therapy Iselothis Solar LampOrganic approach to lighting – uses technology to take energy from the sun and illuminate a garden

  6. Consulting Project Assignment • Research and define themarkets and distribution channels specific to each of Luxiua Lighting’s product lines, using primary and secondary research • Research potentialdistribution partners for introducing Luxia Lighting products in the U.S.

  7. Travel to Santiago • Capital of Chile • Headquarters of Luxia Lighting • One of Latin America’s most vibrant and modern cities • Tour both colonial and modern Santiago with its fine shops, cafes, and restaurants • Meet with BC alumni and local business professionals

  8. Travel to Valparaiso & Vina del Mar • Travel west to the Pacific Coast • Tour the historic Port of Valparaiso • Bustling port since clipper ships had to cross the Straights of Magellan to reach China • Today, main port of Chile and a university town • Proceed to fabulous resort town of Vina del Mar • Overnight stay • Enjoy sights and ambiance of one of Latin America’s great resorts

  9. Scheduling and Costs • Scheduling • Class begins on January 23rd 2011 • Depart from Boston on Saturday, May 12th • Arrive in Boston on Saturday, May 19th • Costs • Approximately $3,000 per student • Group price covers airfare, airport transfers, company visits, sightseeing, hotel (double-occupancy), daily breakfast • No itinerary changes or use of frequent flier miles may be used

  10. Join the Team! • Applications due to: rcorsini@comcast.net • GRACIAS!

More Related