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GDMS - Method

GDMS - Method. Gross Demand / Market Share Veal Leisure and Tourism Policy and Planning, 2002. GDMS – Method - purpose. Estimating the total (Gross) Demand, or Market for an activity Based on the available National and Regional participation data

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GDMS - Method

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  1. GDMS - Method Gross Demand / Market Share Veal Leisure and Tourism Policy and Planning, 2002

  2. GDMS – Method - purpose • Estimating the total (Gross) Demand, or Market for an activity • Based on the available National and Regional participation data • And considering how that demand might, or should, be met • By various providers

  3. GDMS – Three steps • Estimate demand • Determine facility / service requirements • Decide market share target • Step 2+3 may be conducted i reverse order or simultaneously

  4. Example of Gross Demand / Market Share approach Estimate of typical facility capacity Number of new facilities to cater for unmet demand Estimate capacity og existing facilities Unmet demand Age specifik Participation rate Compare Estimate total demand from local population Population by age groups

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