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Data-collection techniques. Contents. Types of data Observations Event logs Questionnaires Interview. Two types of data. Usability Measures. Use/problem Descriptions. Observations. Observe in real-time or from video recordings Can be used both for measures and descriptions.
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Contents • Types of data • Observations • Event logs • Questionnaires • Interview
Two types of data Usability Measures Use/problem Descriptions
Observations • Observe in real-time or from video recordings • Can be used both for measures and descriptions Usability Measures Use/problem Descriptions
Measures from observations • Particularly suitable for measuring effectivity and efficiency • How many tasks were performed? • How quickly was the task performed? • Were the goals achieved? • How many errors were made? Effectivity Efficiency
Use/problem descriptions from observations • Description of breakdowns • Describe situations when there is a ”breakdown” in the users interaction with the product • Description of use • Describe how the user actually used the product
Event logs • Logging of the user’s interaction with the product • Typically collected automatically • Can be used both for measures and descriptions Usability Measures Use/problem Descriptions
Measures from event logs • Suitable for measuring effectivity and efficiency Effectivity Efficiency
Use/problem descriptions from event logs • Visualise interaction patterns • (Quantify use)
Questionnaire • Self-made or validated • Most useful for collecting measures Usability Measures
Self-made or validated? • Designing your own questionnaire allows you to address issues of particular interest; however, it is difficult to create good items • Validated questionnaires (e.g. SUMI) have typically gone through extensive testing. Thus, test items are generally good, but they may not address the issues you are particularly interested in.
Measures from questionnaires • Can be used for measuring all attributes, but is particularly suitable for measuring satisfaction; we are interested in the user’s subjective opinion Satisfaction
Interview • Structured, semi-structured, open • Most useful for use/problem descriptions Use/problem Descriptions
Use/problem descriptions from interviews • Information about previous experiences and knowledge that might explain the user’s performance • Obtain explanations: • the user’s preferences • Breakdowns • errors
Student tasks • What data-collection techniques do you think are suitable for testing your product? • What do you believe are the strengths and weaknesses of the technique?