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Version 0.1. magicolor 5430 DeskLaser against HP models. Competitive presentation. Product strengths / Unique selling points. Extremely attractive price/performance ratio 20 ppm colour below € 1000 Colour laser machine with monochrome ease of use
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Version 0.1 magicolor 5430 DeskLaseragainst HP models Competitive presentation
Product strengths / Unique selling points • Extremely attractive price/performance ratio • 20 ppm colour below €1000 • Colour laser machine with monochrome ease of use • Warm-up time 35 seconds (from cold start to ‘ready’) • First page out in 14 seconds • Low cost per page • The monochrome cost per page is as low as a ‘real’ monochome, whereas the colour cost per page is very competitive • Dimension • The magicolor 5430DL is a very small machine compared to its peers
Competitive products • The magicolor 5430DL is likely to face competition from the following HP models: • HP Color LaserJet 3700n • HP Color LaserJet 4650n • HP LaserJet 2300n
* List price, based on 5400 toner value pack HP 3700n – specification overview
HP 3700n – knock-offs • Price • The HP 3700n costs €1663, compared to only €995 for the 5430DL • Cost per page of the 3700 is well above the 5430 • Mono: 11,97 vs 11,01 cts • Colour: 2,66 vs 2,04 cts • Print speed • 20 ppm vs 16 ppm • First page out: 14 seconds vs 20 seconds • Print quality • 2400 dpi vs 600 dpi • Size • The magicolor 5430DL is smaller and lighter
HP 3700n – what to watch out for • The HP 3700n has PCL and PostScript emulation • The HP 3700n has slightly bigger standard paper capacity • The HP 3700 is available in 4 different configurations: • 3700 (base model) • 3700n (+ network) • 3700dn (+ network and duplexer) • 3700dtn (+ network, duplexer and feeder) • NOTE: the magicolor 5430DL is available in 3 configurations: • 5430DL (base model incl network) • 5430DLD (base model + duplexer) • 5430DLX (base model + duplexer + lower feeder)
HP 4650n – knock-offs • Price • The HP 4650n costs €1978, compared to only €995 for the 5430DL • Cost per page of the 3700 is well above the 5430 • Mono: 11,55 vs 11,01 cts • Colour: 2,39 vs 2,04 cts • Size • The HP4650 is simply not a desktop printer, it’s not even an “in the corner” workgroup printer. It’s tall and heavy.
HP 4650n – what to watch out for • The HP 4650n has PCL and PostScript emulation • The HP4650n is aimed at bigger workgroups, and comes with higher specs than the mc5430DL • More memory • Higher paper capacity • The HP 4650 is available in 5 different configurations: • 4650 (base model) • 4650n (+ network) • 4650dn (+ network and duplexer) • 4650dtn (+ network, duplexer, feeder and 288MB) • 4650hdn (+ network, duplexer, 2 feeders and 288MB) • NOTE: the magicolor 5430DL is available in 3 configurations: • 5430DL (base model incl network) • 5430DLD (base model + duplexer) • 5430DLX (base model + duplexer + lower feeder)
HP 2300n – knock-offs • Price • Eventhough it is a monochrome-only printer, the hp 2300n is more expensive than the magicolor 5430DL – 1099 vs 995 euro • Noise • The magicolor 5430DL is MUCH more quiet than the hp 2300n : 54 dB vs 59dB. This makes the magicolor 5430DL much more suitable to put on a desk • Colour capability • For a lower purchase price and lower monochrome running costs, the magicolor 5430DL also prints in colour!
HP 4650n – what to watch out for • The HP 4650n has PCL and PostScript emulation • The HP4650n is aimed at bigger workgroups, and comes with higher specs than the mc5430DL • More memory • Higher paper capacity • The HP 4650 is available in 5 different configurations: • 4650 (base model) • 4650n (+ network) • 4650dn (+ network and duplexer) • 4650dtn (+ network, duplexer, feeder and 288MB) • 4650hdn (+ network, duplexer, 2 feeders and 288MB) • NOTE: the magicolor 5430DL is available in 3 configurations: • 5430DL (base model incl network) • 5430DLD (base model + duplexer) • 5430DLX (base model + duplexer + lower feeder)