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Presented by: Christina Cuffe , Sally Gallagher & Grace Kyle

Presented by: Christina Cuffe , Sally Gallagher & Grace Kyle. Interactive & Social Media Applications . Assignment Brief. Virtual Company Communication Strategy Interactive Multi-media Content. Wacky Travel. Alternative Travel Company – 5000 years old

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Presented by: Christina Cuffe , Sally Gallagher & Grace Kyle

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  1. Presented by:Christina Cuffe,Sally Gallagher & Grace Kyle Interactive & Social Media Applications

  2. Assignment Brief • Virtual Company • Communication Strategy • Interactive Multi-media Content

  3. Wacky Travel • Alternative Travel Company – 5000 years old • Mission – Let Your Imagination Take You There • The Wackier the destination the better: • Never Never Land • Cloud 9 • Shrek’s Swamp • Aladdin’s Theme Park

  4. Methodology • Created Logo • Social Media Sites: • Facebook • Twitter • Wordpress • Hootsuite • Bebo • You Tube

  5. Facebook • Communication with customers • Albums – Accommodation, Itinerys and Transport • Special offers • Events & daily posts • https://www.facebook.com/pages/Wacky-Travel/426470547437431

  6. Twitter, Hootsuite,Wordpress & Bebo

  7. You Tube • Viral • Clips from various cartoons • Music – Lion King and Nicki Minaj • Audacity • http://www.youtube.com/watch?v=16wJ9ic0ni0 Original • http://www.youtube.com/watch?v=QAmr_9u8wX8Radio version

  8. Audio - Voicemail • Audacity recording • You Tube – music selections

  9. Findings • Facebook – Most interactive • Bebo – Not used • Other tools • growing steadily – more effort required • More Interaction – Competitions and Incentives • Customer Feedback • Review Page

  10. Conclusion • We enjoyed the project and worked well together • Familiar with online applications • Real business-world benefits • Future employment/starting own business

  11. Thank you from all at Wacky Travel Any Questions ?

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