Celebrity Brand Endorsement_ Bollywood Fades While Southern Stars Shine

1. Celebrity Brand Endorsement: Bollywood Fades While Southern Stars Shine It’s raining celebrity brand endorsements for film stars from the South and with good cause. Allu Arjun (of Pushpa fame) and Samantha Ruth Prabhu (The Family Man and Oo Antava fame), as well as other performers, are being aggressively courted by advertisers as a result of the “pan-India” a term that is now widely used for achievements of their films and OTT shows. South Indian actors are edging Indian Bollywood actors in the battle for brand endorsement. Continue reading! Name of these top South Indian Actors

2. In national-level endorsement deals for major brands like Coca-Cola, Frooti, Kingfisher, redBus, McDonald’s, and boAt, executives said, movie stars from the south, mainly Tamil and Telugu cinema, have surpassed some of the top Bollywood names. These actors include Allu Arjun, Mahesh Babu, Rashmika Mandanna, Samantha Prabhu, Prabhas, and Vijay Deverakonda. In many instances, they are also receiving better pay, as several high-profile Bollywood films have reported box office failures. Celebrity Brand Endorsement -South Vs Bollywood Stars Due to the declining box office success, traditional FMCG companies like Frooti, Coca- You can read the full content: https://www.businessupside.in/celebrity-brand-endorsement-bollywood-fades-while-southern-stars-shine/ Business Upside India Email ID: support@businessupside.co m Phone No.: 1800-270-3002 Visit Us: https://www.businessupside.in/ Stay Connected Via: https://www.facebook.com/businessupside https://www.youtube.com/c/BusinessUpside https://twitter.com/BusinessUpside1 https://www.instagram.com/businessupsideusa/ https://www.linkedin.com/company/businessupside/