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The features truly seem to provide a holistic travel planner, travel manager and travel wallet product. For a product to survive and continue to provide its benefits to the users it needs a revenue stream (we didnu2019t elaborate on this as we will work towards acquiring, engaging and retaining users) which in this case can be generated through profit sharing with travel sites and agencies, selling prefered spots and priority in recommendations. <br>
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Byteridge Travel 2.0 – A Product Concept
Byteridge Introduction The Product team at Byteridge brings a product idea to enhance the travel experience for individuals having the Wanderlust Bug. We are going to break it down in the following manner • Voice of the customer • Competition and what is being provided • Identify Target Users • User journey and their pain points • Ideate on Features • Roadmap and Prioritize • Risks • Tech stack • Final thoughts
Byteridge Travel Industry – Voice of customer We heard you! The travel industry is picking up pace post the lockdowns and we see some trends are picking up • Experiences (Local/ unique) • Solo travel • Responsible Travel Various reports from the industry like hashtag usage on social media, Booking.com, McKensie, and responsibletravel.org have made us believe that these are the top three items which are on the rise over the last few years prior to the travel restriction situation we faced.
Byteridge Competition and what is being provided Experience Economies: • AirBnb Experiences: Local things to do and allowing local economies to build • Withlocals: Book private tours and activities with locals around the world • Agoda Activities for local experiences • Google Explore: Whats happening around me Travel Applications: • TripAdvisor • Expedia • Credit card services for travel • Airlines and travel applications
Byteridge Identify Target Users and their pain points For the sake of this writeup let’s look at the following user types (limiting scope). • Weekenders – shorter travels • Solo • Group (Friends and family) • Vacationers – longer travels • Solo • Group (Friends and Family) • Workcationers • Solo • Group (colleagues)
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