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MKTG 2: First Day of Class Introduction

MKTG 2: First Day of Class Introduction. Course Name, Course Number College/University Date. What is MKTG 2?. Required text for COURSE NAME Innovative learning solution Designed around the different ways students learn 350 page core text 15 page chapters All Key terms and definitions

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MKTG 2: First Day of Class Introduction

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  1. MKTG 2:First Day of Class Introduction Course Name, Course Number College/University Date

  2. What is MKTG 2? • Required text for COURSE NAME • Innovative learning solution • Designed around the different ways students learn • 350 page core text • 15 page chapters • All Key terms and definitions • All Key Concepts • Chapter in Review sheets • Innovative on-line supplements • $54.95

  3. What makes MKTG 2 different? Student Tested, Faculty Approved • Students told us how they learn • Students influenced the design • Students helped develop resources • Faculty refined the learning solution

  4. Every New BookGives You More! Available ONLY With a NEW BOOK

  5. Brand New MKTG 2 comes with • 1 Semester Access to 4ltrpress.cengage.com/mktg • Downloadable Flashcards • Downloads • Audio Chapter Summaries • Animated Visual Summaries • Cell Phone Downloads • Interactive quizzing • Video Clips • Games • Market Research Survey Available ONLY With a NEW BOOK!

  6. Access to 4ltrpress.cengage.com/mktg Every New book has FREE Access code. DO NOT DISCARD Follow these directions Available ONLY With a NEW BOOK

  7. Go to 4ltrpress.cengage.com/mktg & choose your book

  8. Select Student

  9. Select Student Register your Access Code

  10. Creating your Account Click “Create My Account”

  11. Click “Student”

  12. Enter Your Access Code

  13. Accept Enter Your Information

  14. Select Your Institution

  15. Select “2 Year College” Or “4 Year College”

  16. Search by Zip Code Or City, State Search For Your Institution

  17. Select Your Institution

  18. Click Here to Access your Materials You Have Registered

  19. You have access to MKTG 2

  20. What will you find? Downloadable-Printable Flashcards Podcasts

  21. What will you find? Interactive Quizzing Interactive Games

  22. What will you find? Videos for Every Chapter Much, much, more

  23. Questions and Comments Thank you for your attention. Good Luck!

  24. MKTG 2 “Student-Tested, Faculty-Approved”

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