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Commons Corner Store. Colin Bennett – Project Manager Kunaal Bansal – Accounting Manager Crystal MacIntyre – Marketing Plan Joel Wilson– Human Resources Manager. Business plan presentation. Mission Statement:. To provide IBT and students with a laptop with:
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Commons Corner Store Colin Bennett – Project Manager Kunaal Bansal – Accounting Manager Crystal MacIntyre – Marketing Plan Joel Wilson– Human Resources Manager Business plan presentation
Mission Statement: • To provide IBT and students with a laptop with: • Swift and efficient laptop repairs • Software assistance • Printing Services • Laptop Accessories All at an affordable price at your Commons Corner Store!
Goals: Strategic: Provide Efficient laptops Quality Services Expand within 5 years of operation Operational: Proper, effective repairs Satisfied Customers Quality Products
Factors Of Production: • Land • Commons Corner Store • Labour • Hiring Employees • Capital • 80% Bank Loans • 14% Fundraiser • 4% Personal Money
Information • Surveys (One on one and online) • Questionnaire's • Entrepreneurship • Goals and visions • Leader(s)
Entrepreneurial Characteristics: • Risk Taker • Works Well In a team • Leader • Goal Setter • Hard-Worker • Self-Confident • Flexible • Persistent • Patient • Imaginative • Curious
Motivational Approach: • Ultimate Goal: Internally Motivated Employee’s • Pay Them • Discounts at the store • Discounts at the school weight room • Friend and Family Benefits • School Trip Program
Leadership Approach • Democratic • The leader has clear expectations but allows employees to give feedback about their work.
Possible Challenges: • Putting the word out • Put out flyers • Offer discounts • Spread the word • Gaining trust of customers • Nice and Friendly • Prove it to them • Hiring the right employees • Complex interview process
Competition: • Local Hardware Repair Stores • MDG (Only every Tuesday) • The school • Local Electronics Store
Hours of Operation: • Morning (8:00am-8:30am) • 1 Employee Required • 3rd Period (11:08am-12:26pm) • 2 Employees Required • 4th Period (12:26pm-1:41pm) • 2 Employees Required • After School (3:00pm-3:30pm) • 1 Employee required
Recruiting: • Placing flyers around the school • Performing in-class presentations Selecting: • Must be grade 11+ • Application form • Interview Process
Orient & Train: • Employees will be oriented with: • Facility • Safety • Responsibilities • Expectations • Mission Statement • Employees will be Trained by: • Qualified Computer technician for 1 month
Developing Attitudes: • Flexible work hours • Discounts • Friends and Family Benefits • Lower Hours for Exam Week • Play Music
Departures and Dismissals: • Departures: • Asked to fill out a departure form • Exit interview (if deemed necessary) • Dismissals: • Warning Policy will be used • Your fired approach used as third step • Reasons: Late, Insufficiency, Bad attitude, etc.
Need Products/Services: • USB Drives • Headphones • CD-R’s • Wireless Mice • Printing Services • Software Assistance • Laptop Repairs • USB Drives • Headphones • CD-R’s - Want
Reasons Behind Decisions: • We chose to sell these products because: • We all have a passion for technology • We think we can be the best at it • We can beat competition • Suited the school’s needs • There is demand behind these products
Marketing Plan • Price and Product • USB ($14.00 each) • Headphones ($12.00 each) • CD-R ($1.12 each) • Wireless Mouse ($20.00 each) • Printing Services ($0.07 per page Black and white, pr $0.35 per page in colour) • Software Assistance ($10.00 service fee) • Laptop Repairs ($10.00 Service fee + Parts)
Marketing Plan • Place • Commons Corner Store (10 North Park Drive) • Promotion • Putting out flyers • P.A advertisements • In-class presentations • Personal Selling
Projections: • First Year goes Well • Second Year Increase • Third Year slow at first • Fourth and Fifth year increasing steadily • Accessories increasing by 25% • Repairs average increase around 15-19% per year • Software assistance increasing by 11% per year • Printing Services Increasing by around 11%