MAPP Lessons Learned

1. MAPP Lessons Learned Ann Zielinski Community Health Planner AnnZielinski@epchealth.org 719-578-3245 Melanie Johnston Epidemiologist MelanieJohnston@epchealth.org 719-578-3237 El Paso County Department of Health and Environment 301 S. Union Blvd. Colorado Springs, CO 80910

2. Action Model of MAPP

3. MAPP Reality • Time and Money • Sequential Design • Creative Solutions

4. Organize for Success • Start within your organization • Identify the lead person/group • Assess readiness for comprehensive community planning • Assess training needs/plan for them • Identify resources required to support the project

5. El Paso CountyOrganize for Success • Partnerships—existing community groups • Collect information on current groups • Assess readiness for comprehensive community planning • Assess training needs/plan for them • Identify people, agencies and groups that are important to your success

6. El Paso CountyOrganize for Success • Citizens Committee for Public Health • Community voice to tell the PH story • Work at the request of the BOH • Introduced at the Annual Meeting April 2003

7. El Paso CountyOrganize for Success • Community Health Partnership • Collaboration organized in 1996 • Membership includes all providers of care to the uninsured • 501(c)(3) designation

8. Local Public Health System Assessment • Tool available and ready to implement • Partners primarily members of the CHP • Health and Social Service organizations underrepresented • Results shared with PH • 4 Public Health Improvement plans

9. Community Health Status Assessment (CHSA) • Evaluation of the health of our community • Asks: How healthy are our residents? • Focus groups, surveys • Survey method • most effective way of collecting data on the health status of your community • typically conducted • in person, • by phone or • by mail

10. CHSA: Things to Consider • Limited Budget  need for creativity • ASK: • Has a CHSA been conducted in your county before? • Does your county have adequate funding? • Does anyone in your dept have data collection and data analyses skills? • What are some other options for collecting data?

11. New Option: Online Surveys • Many web based survey tools available to the public • UCHSC is developing their own tool which will be free to local health departments • Web based online survey tool is a cost effective method of gathering data • However, some caveats must be considered

12. Things to Consider • Marketing of the Survey • How do we get an adequate number of responses? • What incentives are there for people to go online and take the survey? • How do we reach a large number of potential respondents • Getting a Representative Sample • Can we get a random sample? • Need to ensure that the sample represents the demographics of our community • IRB and HIPAA

13. Lessons Learned • Marketing Strategies • Design a “catchy” marketing campaign: use flyers, cards, posters • Newspaper, TV, radio, newsletters • Mass emails to community partners • Utility Bill Inserts • Provide incentives (if not monetary then a service i.e. health dept presentations on any topic of interest) • Getting a Representative Sample • Not possible to get a random sample • Match demographics of survey respondents to demographics of El Paso County • Over-sample under-represented populations • Paper versions of survey for select populations i.e. seniors; other groups who do not have access to a computer or online access; health department clients

14. Online Surveys: Cost Effective but…. • Need to develop trusting relationship with the university/ company that is hosting your survey • Need to have someone who is skilled at survey design, data collection, and data analyses • Need to have a strong marketing campaign