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Proclamation Ceremony at City Hall with Mayor, families, media

DivPA developed concept in support of CMC’s Strategic Communication effort. CMC approved selection of Chicago and Boston (Spring 2010) as host cities.

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Proclamation Ceremony at City Hall with Mayor, families, media

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  1. DivPA developed concept in support of CMC’s Strategic Communication effort. CMC approved selection of Chicago and Boston (Spring 2010) as host cities. • Mission: From 11 – 17 May 09, the Marine Corps partners with the city of Chicago, engages key leadership and saturates the local information domain in order to preserve and mature the Corps’ relationship with the American public, increase public awareness of the Corps’ value to nation, and set positive conditions for recruiting. • Targeted audiences: business leaders, local government officials, educators/students, sports/entertainment, veteran orgs • Designated Command Element: MACG-48, 4th MAW, MFR

  2. Proclamation Ceremony at City Hall with Mayor, families, media • Traveling Museum Exhibit at O’Hare Airport • Commissioned specifically for Marine Week; designed like NMMC • American Airlines temporarily dedicating Terminal 3 • Wrestling, Boxing, Volleyball, Shooting, MACE sports team clinics with area clubs e.g., Chicago Youth Boxing club and (19) high schools • Volunteer efforts at parks, food pantries, Habitat for Humanity • Marine platoon participation in 10K race (stacked team) • Marine Corps League reception with Keynote General Jim Jones • Followed by D&B and SDP performance on Skyline Stage

  3. Music performances by 29 Palms band at area attractions e.g., Six Flags Amusement Park, (10) high schools • Aircraft, Vehicle, Technology static displays at Navy Pier, Arlington Park Racetrack, (20) high schools • General Officer panel on Leadership at Chicago Grad School of Business: BGen. Spiese, LtGen. Coleman, + 1 (TBD) • Media orientation flight aboard MV-22 Osprey • Drum & Bugle Corps, Silent Drill Platoon performat Soldier Field • Guest of Honor(s): Chicago Bears Owner/Coach/Players (invited) • Marine speaking engagements at civic orgs e.g., YMCA

  4. Legislative VIP event with Illinois House/Senate members and Governor at Arlington Park Racetrack • MV-22 Orientation flight and “demonstration,” D&B and SDP • Advertising: (6) Billboards, (28) radio spots, (2) Chicago Tribune ads, Magazine Ad, (220) Metro Car Ads, Google Word purchase, (40K) Fliers • Public Affairs: Press Release published on (81) websites • Launched: Marine Week Website, Facebook and Twitter sites • Music performance or MCMAP demo on Oprah show (pending) • Legacy Marker naming ceremony at “Marine Point” (pending)

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