Honest Insight on 4 Popular Online Digital Marketing courses

1. Honest Insight on 4 Popular Online Digital Marketing courses In this current world scenario, online learning and digital marketing course are becoming the buzzword. Everyone is trying to learn digital marketing and stay ahead in this competitive edge. And today, when social distancing is the new normal in the bid to keep ourselves safe, online training has become the key source of learning. Many even consider online training to be more convenient than traditional courses since you can take the class at your own pace. Students can fit the class accordingly into their tight schedules and learn simultaneously. Since traveling time is cut down substantially, that for many come with two benefits: 1.People save on traveling expense 2.Bring down individual carbon footprint thus saving the environment a little bit at a time Research while comparing the best online courses for digital marketing and traditional in-person classes found that – online classes were cheaper. Since the institution hosting and organizing the online classes do not require a brick and mortar establishments or other infrastructures (just a running internet connection and a working computer is required), the entire cost of the course drastically comes down. Some of the reasons, why online courses are more preferred currently: 1.It provides the scope of social distancing without compromising with the education 2.Is cheaper than traditional in-person education 3.The classes can be customized and rescheduled according to student’s schedule 4.Offers a higher student retention rate 5.Frequent assignments to keep off distractions 6.It is environment friendly Who can join online digital marketing courses? Everyone can join the digital marketing courses – and learn this treading technology. Although having some knowledge about marketing and consumer psychology is always appreciated – it is not mandatory.

2. Professionals, as well as students, from different backgrounds, can learn this course and steer their careers into a new direction. One of the common queries associated with digital marketing is – Do professionals need to learn to code for this field? Well, NO. Sometimes, digital marketers work with website codes to optimize the page better, but it is not rocket science. During training, most digital marketing trainers teach how to optimize the codes for the student's benefits. Here are some of the best online courses for digital marketing, listed with their respective pros and cons to help you choose better: 1.EdX Courses on digital marketing Launched to make high-quality education accessible to all, the EdX is a non-profit organization. Currently, more than 20 million people are enrolled (according to the official EdX’s website) into different online programs by the organization. The online education program aims at making quality education accessible to all without the barriers of location and cost. Some of the pros of the course: •Offers digital marketing programs curated from prestigious schools including Wharton, Oxford, Imperial College London, Harvard, and ETH Zürich. •The courses focus on digital branding, online marketing tools, and reputation management among the few •Free courses are available for the beginners •Most of the lectures are downloadable – a blessing in disguise for people with a limited internet connection Some of the cons: •The courses are difficult to navigate. Each course series comes with different names like Professional Certificate, Online Master's Degree, and Micro Masters – making it difficult for first-time users to enroll in the new course.

3. •Many of the courses are actively ‘archived’ - meaning the courses are available for the students, but not supervised by the university anymore. Thus, for students picking up the right course might become a little hard. •The courses are too theoretical, so in a live environment, the student might find it difficult to manage. •Unfortunately, often for free tutorials, the students do not get a certificate at the end of the course. And, when they do – these certificates arrive late. Overall, learning digital marketing from edX is an attractive concept on paper. Website: https://www.edx.org/ 2.Udemy Courses on digital marketing Another leading eLearning company, Udemy has been in business since 2010. The American online learning platform is trying to provide quality education to professionals and students to move ahead in their careers. At the beginning of 2020, the corporation received 295 million course enrollments, with students coming from different countries of the world. Udemy is the part of the Massive open online course (MOOC) movement, helping students get quality education from their homes. Some of the pros: •Udemy offers a wide range of digital marketing course for interested applicants •The syllabus is easy to manage and navigate •Students get to learn the fundamental concepts of digital marketing Some of the cons: •The credibility of some of the instructors is a bit dicey. •This academy has been involved in a controversy regarding publishing and profiting from posting pirated content. •Pricing for some of the courses can be a bit confusing

4. •Cannot fully determine which course is suitable for digital marketing •Only the core concepts of digital marketing are discussed Overall, Udemy offers a wide range of courses for its students, but before enrolling, students must check the credibility of the trainers first. Website: https://www.udemy.com/ 3.Lynda Courses/ LinkedIn Learning on digital marketing The Lynda courses are popular among professionals who like to make their path and create new domains. Lynda courses, also known as LinkedIn Learning, is another American website offering courses, taught by the industry leaders. A subsidiary of LinkedIn, students can learn multiple domains from their computers, tablets, or mobile phones. Some of the pros: •A wide range of courses •Professionals get a free one-month subscription after which they can opt for a monthly or annual subscription •Offline learning is supported •Topics, divided into multiple lessons, assist in ease of learning Some of the pros: •Difficult to find out relevant courses •Some courses are extended unnecessarily •Free classes do not offer certificates Website: www.linkedin.com/learning/ or www.lynda.com 4.Carney Consultancy Services The Indian eLearning platform is one of the latest companies to join the bandwagon. The digital marketing course offered by the institute is taught by the industry leaders who understand the domain and come with experience of multiple years.

5. Some of the pros: •Fresh and updated course structure •Taught by the industry leaders •Manageable fee structure Some of the cons: •Course applicants must complete the assignments on time •Hard work is a must Website: https://www.carneyconsultancyservices.com/ How to learn digital marketing in Kolkata? We all know that digital marketing is opening new opportunities for professionals and students. If you are interested to learn digital marketing, Carney Consultancy Services can be of immense help. They are offering revised and updated digital marketing courses, which can help in getting you ahead in your career graph. To know more, visit https://www.carneyconsultancyservices.com/ or call at +91 983-052-0826.