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F l e e t M a r k e t S t u d y

F l e e t M a r k e t S t u d y. The DOE-EPA Regulated Commercial Fleet Market Fuels, Equipment, and Services Forecast 1994-2000. Havill & Company, Inc. Havill & Company’s Fleet Study.

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F l e e t M a r k e t S t u d y

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  1. F l e e t M a r k e t S t u d y The DOE-EPA Regulated Commercial Fleet Market Fuels, Equipment, and Services Forecast 1994-2000 Havill & Company, Inc.

  2. Havill & Company’s Fleet Study Havill’s 1995 Fleet Study is one of the most comprehensive studies of the commercial fleet fueling market. The study analyzed... • The Fleet Vehicle Market • Vehicle Demographics • Fuel Consumption • The Retail Refueling Market • Overall Market Dynamics • The On-Site Refueling Market

  3. Sedans and light duty trucks are the largest vehicle segments of the 4+ fleet population.

  4. Total US Vehicle Population While commercial vehicles make up only 37% of the total vehicle population...

  5. Total Consumption by End User …they account for over 40% of the total US fuel consumption.

  6. Commercial Fleet Market Segmentation Because of the diversity of the commercial market, the study analyzed 9 discrete segments: • Agriculture • Construction • Government • Manufacturing • Over the Road Carriers • Retail • Service • Utility • Wholesale

  7. Vehicle refueling habits varied dramatically from the average miles each segment traveled to their retail facility...

  8. …to the importance of the services and amenities their facilities offer.

  9. In addition to the distance fleets travel to their retail facilities and the importance of services and amenities, the study also analyzed... • fuel quality perceptions, • consumption characteristics, • and payment methods for each of the 9 business segments.

  10. On-Site Versus Off-Site Refueling

  11. The government segment is the largest contributor to the on-site fleet fuel consumption.

  12. In recent years, on-site refueling has been on the decline...

  13. …and the EPA regulations have been the primary reason for that decline.

  14. The study forecasts that 9% of the current on-site gallonage will move off-site by 1998... resulting in a 5 billion gallon opportunity for marketers.

  15. T h e E n d Use “back” button on browser to return.

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