1 / 17

International Sustainability Travel Courses for Working Professional Students

International Sustainability Travel Courses for Working Professional Students. Stuart Noble-Goodman, Dean School of Business University of Redlands. Redlands School of Business Context. Accelerated Courses 8 weeks/course 8 Regional Campuses 1700 Students 5 Degree Programs.

carla-wynn
Download Presentation

International Sustainability Travel Courses for Working Professional Students

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. International Sustainability Travel Courses for Working Professional Students Stuart Noble-Goodman, Dean School of Business University of Redlands

  2. Redlands School of Business Context • Accelerated Courses • 8 weeks/course • 8 Regional Campuses • 1700 Students • 5 Degree Programs

  3. The Value Proposition: Students • Desire for travel—may have missed it as “traditional” student • Adult students have the $$ to travel • Immediate impact on their career trajectory • Access to cutting-edge ideas and technology • Networking/contacts • Access to international sustainability leaders • Experiential learning • Global Consultancy

  4. The Value Proposition: Institution • Fits with mission of School and University • Supports Liberal Arts • Fosters Global Citizenship • Spreads Sustainability Support • Alumni Affairs: Career enhancement • Establishes international connections for home-campus recruitment

  5. Administration Make it easy for adult students; at Redlands, we do this through: 1. Integrated course substitutions: MBA: Global Business MAM : Organizational Behavior MSIT : Global Knowledge Management BAM/ BSB: International Business 2. High level of service 3. Involvement of Dean’s Office

  6. Constructing the Trip • Initial contacts are key; then leverage initial contacts—sustainability is an amazingly generous community • Address multiple sectors: Transportation, Food Industry, Business Solutions, Hospitality, Public/Private, Government/Business, Small Business, Retail, Green Buildings, Energy, etc.

  7. Pedagogy • Intensive pre-trip activities • Combination of site visits, academic assignments, and free time • Post-travel academic products

  8. Basic Academic Requirements • A pre-departure classroom phase to orient participants in preparation for the experiential learning component of the course. • An on-site phase with seminars, corporate visits, and cultural activities. • An integration of learning phase after the overseas component (preparation of a travel journal, website contributions).

  9. Specific Academic Requirements • Travel journal (individual--on-site and post travel) • Research paper (country analysis, or topic as agreed upon by advisor-–post travel) • Travel website (group work-–post travel) • Presentations (pre- and post travel) • Course participation (all phases)

  10. Pre-Trip Preparation Three All-Day Pre-Departure Preparation Classes Held on Saturdays • First Saturday: Economic environmentglobally and in the specific countries visited. • Second / Third Saturday: • Specialists: Academic, industry, alumni • Students: Group research & presentations • Faculty: Cases/Other Assignments • Student Leaders: Trip preparations

  11. Typical FAQ’s • What’s the housing quality like? • Can I stay longer? • Can I bring a friend/spouse/child? • What’s included in the price? • Can I get single occupancy? • Can I get financial aid? • Will there be shopping?

  12. Assessment • LEARNING OBJECTIVES • To comprehend and apply an analytical framework within which the students evaluate regional sustainability business perspectives from political, economic, social, and cultural viewpoints. • To analyze the origins and characteristics of business functions in this region and their global consequences within the framework of sustainability. • To interpret and critically analyze events and trends in the country or region in terms of their implications for world markets, US businesses, and the student. • To gain expertise in a specific sustainability issue or business problem of the visited country.

  13. Leader Role and Responsibility • Before trip: Create webpage • During trip: Create and arrange travel journal within webpage • Collect pictures and generate slideshow (to be posted on webpage) • Hand out faculty / course evaluations and manage / adjust online questionnaire • Ambassador for next year’s program

  14. Strategy • Involve Students: Leadership Opportunities • Price Differentiation, Location Differentiation, Topic Differentiation • Segmented Marketing: Academic Programs, Alumni, Community, Faculty • Reward Students and Advertise: Best paper, best travel journal, best photos

  15. Building Momentum • Reunion Dinner • Mentoring program • Alumni engagement • Social Media • Scholarships • Adjunct faculty

  16. ScandinaviaThe Business Case for Sustainability April 20 – May 4, 2013 • Role of business in creating a sustainable future • “Post-consumer” Scandinavia • Green entrepreneurship and corporate sustainability in Stockholm, Copenhagen, and Berlin • Approximate trip cost - $4,500 + tuition

  17. Questions?

More Related