Skills for Innovation INSEAD – Worldbank, Fontainebleau – Apr 30 th 2009

1. Exponential times  Huge challenges ahead How to identify, produce and keep the supply of talent for a sustainable future ? Skills for Innovation INSEAD – Worldbank, Fontainebleau – Apr 30th 2009 Hans van der Loo, Head European Union Liaison Royal Dutch Shell

3. 3 Global trends in Education

4. Trend 1 : Holistic view on basic education • • Interviewee indications on Educational content • • Value based educational content developing pupils’ social skills dominates the societal debate on basic education in Europe and North America. Scientific educational content is wrongfully taken for granted. • • Scientific educational content dominates the societal debate on basic education in industrialized Asia & developing countries all over the world. • • A good balance between scientific and value based educational content is absolutely vital.

5. Trend 2 : Unacknowledged role of teachers • • Statistical, OECD, and interviewee indications • • Teachers’ societal status is low in Europe and North America, but high in industrialized Asia & developing countries all over the world. • • European specifics • • Teachers’ societal status has declined with industrialization • • Underlying mechanisms • • Balance of knowledge in society & teachers’ salaries • • The concept of a civil servant • • Teachers’ education and competence development

6. Trend 3 : Declining interest in MST • • Statistical, OECD, and interviewee indications • • As developing countries become industrialized, young people’s interest in mathematics, science and technology declines • • European specifics • • The same trends are inherent within Europe where living standards differ • • Underlying mechanisms • • Motive, why study MST, link it to aspirations of youth • • Role model, that youth can relate to involved in MST • • Teachers prerequisites, few teachers know how MST is used in Society. If they don’t know they cannot explain

7. Talent Pipeline manage input, flow determine output

8. ROSE Study : Relevance Of Science Education

9. ROSE Study : Relevance Of Science Education

10. The Talent Challenge Competence Supply: Mathematics, Science and Technology (MST) • Fewer young people in industrialised countries are interested in education and work in MST • The proportion of students studying MST in upper secondary school and university is declining in large parts of Europe and OECD • We know too little about future workforce demand Nobelprize winners 2059 ? How can we help them now ?

11. lack rationale for education and work in MST • lack role models in working life • lack information on use of MST in working life Understanding Cause and EffectChallenges require collaboration of Governments, Schools and Industry • Students • Teachers

12. The Objective Create a pan-European Framework of Collaboration Common goals -comprehensive approach encompassing the whole maths, science and technology competence supply chain -clear targets and indicators for all parties - students, teachers, employees and employers Advancement teams -to support the development of collaborative initiatives amongst schools and industry at all levels - local, regional, national and EU Knowledge transfer tools -practical hands-on events in schools -workshops, conferences and internet communities to disseminate experiences, ideas and knowledge

13. Systematic Streamlined Large Scale The Strategy Multi-Stakeholder Commitment • Schools • Collaboration at both primary & secondary level • Researchers • Indicators • Evaluation • Didactics • Specialist knowledge • Industry • Work life orientated educational content (aimed at students & teachers) • Role models • Government • Incentive • Support and financing

14. www.jet-net.nl/englishinfo@jet-net.nl • Jet-Net is a co-operation in the Netherlands in which Industry, Intermediary organisations, Educational institutions and Government join forces to encourage schoolchildren to opt for science & technology courses at College and University. • Active since 1/1/2003 • 35 (large) companies participating • 155 secondary schools participating, (30% of all secondary schools) • effective outreach: ~ 30.000 students per year • capitalized industry involvement: ~ € 8 million • positive ‘Jet-Net effect’ on pupils’ school choice and university enrollments measurable. • Vice-President Verheugen : “Jet-Net is Best Practice example” • motivating for company staff

15. Knowledge is society’s driving force The Knowledge Factory aspires to promote knowledge and foster success Leading German companiesjoined forces to formthe Knowledge Factory The Knowledge Factory is an umbrella organization with a variety of measures to improve education and entrepreneurship www.wissensfabrik-deutschland.de Wissensfabrik, the formula for success: industrial companies inciting passion for the future

16. Meeting the World’s growing resource needs… …in an environmentally responsible manner… …is atremendous challenge ! Technology is essential to answering that challenge. Without proper attention to theTALENT PIPELINEnow an innovative and sustainable future will be difficult to achieve It is theresponsibility of Society’s Leadership… …to ensure its most precious resource (=Talent)… …is allocated to provide solutions… …to society’s most pressing challenges

17. Shell Eco Marathon Inspiring the next generation engineers • Started in 1939 • European since 1983 • ‘Graduates’ all over Society • Current record is 3880 km/litre • 7, 8, 9 May 2009 : 25th Anniversary • Patronage of President Barroso • 3000 participants (15-21 years) • EU27 and beyond • In US since 2006 • Plans for Asian version • More info onwww.shell.com/eco-marathon • Shell Eco Marathon - push the boundaries of sustainability mobility and the borders in students’ minds on they think is possible

18. "It is not necessary to change. Survival is not mandatory.“ W. Edwards Deming

19. For more background information on ROSE (Relevance Of Science Education) Report ROSE Report by Professor Svein Sjobert of University of Oslo: www.ils.uio.no/english/rose/key-documents/key-docs/ad0404-sowing-rose.pdf Graphs : www.ils.uio.no/english/rose/network/countries/norway/eng/nor-schreiner-values2006.pdf