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Presented by. RONAK MODI. CO-FOUNDER - . JAY AND RICH . IT’S A GLOBAL COMPANY . 14,000 EMPLOYEES. 300 SCIENTIST. 700 PATENTS. IN ADA…. COMPETETORS. STRATEGY . MULTILEVEL MARKETING ALL OVER THE WORLD. TREND. WORK FROM HOME, SHOP FROM HOME . RESULT.
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Presented by RONAK MODI
CO-FOUNDER - JAY AND RICH IT’S A GLOBAL COMPANY 14,000 EMPLOYEES 300 SCIENTIST 700 PATENTS
STRATEGY MULTILEVEL MARKETING ALL OVER THE WORLD TREND WORK FROM HOME, SHOP FROM HOME RESULT MORE THAN 16.1 MILLION PEOPLE WORKED AS DIRECT SALES EXECUTIVE
WHAT SETS AMWAY APART FROM OTHERS FIRST TO USE SOCIAL MEDIA AMWAY SELLERS ARE INDEPENDENT BUSINESS OWNERS 1200 IBO JOINS EVERYDAY
HOW DID THE BUSINESS STARTED RICH 14 JAY 16 JV WORKED WITH JAY FATHER
AIRPLANE BUSINESS JIM RICH JAY 2 SEAT PIPER CLUB 12 AIRPLANES SOLD AIRCRAFTS RESTAURANT FLYING SERVICE
SAILOR BUSINESS UMBRELLA BUSINESS TOYS BUSINESS ICE-CREAM BUSINESS WHOLESALE AND RETAIL BUSINESS
NUTRILITE REHNBORG NEIL RICH JAY I DOUT THERE WOULD BE AN AMWAY TODAY IF EITHER ONE OF US HAD TRIED TO CREATE IT ALONE--- JAY
THREE RULES OF BUSINESS • BELIEVE IN YOUR PRODUCT AND USE IT • BE DETERMINED TO SUCCEED • STAY PERSONALLY INVOLVED
SELL SOMETHING THAT EVERYBODY NEEDS SOAPS AND DETERGENT BUSINESS “Frisk” Liquid organic compound SA8 In 1960 50% interest Named it Amway manufacturing corporation
PLAN STARTS IBO THE PLAN WAS DESIGNED TO MOVE THE SOAP PRODUCTS AND NUTRILITE PRODUCT THROUGH THE NETWORK OF DISTRIBUTOR TO RETAIL CUSTOMER.
BONUS SALES 3% 15% 25% DEALING DIRECTLY WITH AMWAY $100 $1500 $7500 $8500+
RETAIL SHOP RULES PRICEFIXINGRULES ADVERTISING RULES CUSTOMERPROTECTIONRULES
DESPITE OF PROBLEMS SALES IN CANADA AND UNITED STATES 1963 1970 FROM $4 MILLION TO $100 MILLION NEXT TARGET $250 MILLION
NEW MARKET NEW LEARNINGS AUSTRALIA UNITED KINGDOM 1973
UNITED KINGDOM 1973 ONE TO ONE MARKETING PYRAMID STRUCTURE EVERY PROBLEM COMES WITH A SOLUTION
RULES THIS MOVE WAS MARKED A MAJOR MILESTONE .IT HELPED COMPANYJUMP FROM A MULTI-MILLION DOLLAR BUSINESS TO A BILLION DOLLAR BUSINESS COMPANY. AMWAY REQUIRES DISTRIBUTORS TO BUY BACK ANY UNUSUAL AND MARKETABLE PRODUCT FROM THEIR RECRUITS UPON REQUEST. AMWAY REQUIRES EACH DISTRIBUTORS TO SELL AT WHOLESALE OR RETAIL ATLEAT 70% OF ITS PURCHASES INVENTORY EACH MONTH “ THE 70% RULE”. AMWAY REQUIRES EACH SPONSORING DISTRIBUTOR TO MAKE ATLEAST ONE RETAIL SALE TO EACH OF THE 10 DIFFERENT CUSTMOR EACH MONTH “10 CUSTOMER RULE”.
PIN LEVEL DIAMOND RUBY EMERALD PEARL SILVER PRODUCER CROWN AMBASSADOR DEXTER SAYS IF IT’S A NEW CAR , I DRIVE THEM BY A CAR LOT IF IT’S A NEW HOME, I TAKE THEM TO A NEW HOUSING DEVELOPMENT ITS NOT ENOUGH TO THINK ABOUT IT –YOU HAVE TO TOUCH IT, SMELL IT,FEEL IT AND EXPERIENCING IT.
PROCTER AND GAMBLE SATANIC LOGO RUMOR 1983-1985 LAWSUITS 1995 RANDY HAUGEN 2008 CASE ENDS
THE BIGGEST MARKET EVER POPULATION -- 1 BILLION ECONOMIC GROWTH – 7% TO 14% 1992
If Hong Kong is a Pond, Taiwan is a lake, China is a Sea. Formed a new company name Amway Asia Pacific ltd In 1993 sold stock to the public. Distrust in the pyramid scheme
Investment $100 million Distributors around 80,000 Sales $180 million
Fraud Corruption Banned on direct selling Manipulation Scams
189 shops 156 cities Shopplus salesman Sales $12 billion Rank 41
In 2010 Banned was removed and certain companies like Amway Mary kay cosmetics Avon Herbalife
PRODUCT LINE OF AMWAY • Home care products • Personal care products • Jewelry, • Electronics • Nurtilite dietary supplement • Water purifiers • Air purifiers • Artistry • Insurance and cosmetics.