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Passcert provides you with high quality Salesforce Marketing Cloud Consultant CRT-550 Exam Dumps that you can use to prepare for your exam on the first attempt.
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Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 1 A customer has three data extensions that need to be added to Contact Builder * Customers contains customer information * Orders contains order information * Products contains product information How should these data extensions be linked within an Attribute Group? Choose 2 A. Customer Data <one-to- Many> Customers <one-to- One> Orders <one-to- Many> Products B. Customer Data <one-to- Many> Customers <one-to- Many> Orders <one-to- Many> Products C. Customer Data <one-to- One> Customers <one-to- One> Orders <one-to- one> Products D. Customer Data <one-to- Many> Products <one-to- Many> Orders <one-to- one> Customers Answer: B,D 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 2 What are the similarities between Automation Studio and Journey Builder? A. Have duration plus wait activity B. Ability to define an email send C. Fire an event from Automation Studio to Journey Builder Answer: C 01 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 3 A user in the MC wants to use salesforce custom object data for segmenting and personalization. How should the consultant approach this requirement? A. Export report data from the sales cloud and import into a marketing cloud synchronized data extension. Use a filter activity to produce a sendable data extension. Create an email send activity in Automation Studio B. Sync contact and custom objects with Data Stream and send from Synchronized Data Extension with Salesforce email send. Ensure there is a lookup relationship to a contact or lead record. C. Create a custom report type that contains the contact or lead ID, email address, and custom object data, then from the marketing cloud, import into a Salesforce Data extension. Use AMPScript in the email to call data D. Map the custom objects to the profile center and use the email editor to insert the custom data. Create a user-initiated send to associate the email to the largest audience and return tracking data. Answer: C 01 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 4 Northern Trail Outfitters (NTO) is running a campaign for a brand new type of footwear inside Journey Builder. The entry event: Prevents contacts from entering the journey if "shoes" is not selected in their preferences. Is based on a data extension which has Email Address as Primary Key. A few weeks after launching the campaign, NTO's data analyst noticed a reduced email volume and that some contacts inside the data extension updated their preferences after the launch of the campaign. Even with the entry event being triggered every day, those contacts are not receiving the welcome emails. What could be the reason? A. The preference center is too precise. B. Their account has deliverability issues. C. The contact fell below the High Water Mark. D. The entry event is triggered too often. Answer: C 01 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 5 What is the skill set you need to build emails with dynamic content? A. CSS B. HTML C. Ampscript D. SSJS Answer: C 01 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 6 A customer wants Sales Cloud users to create and send Marketing Cloud emails. Which two recommendations should the consultant make? Choose 2 answers A. Each user should have a one-to-one relationship between the Marketing Cloud user and the Sales Cloud user. B. The consultant should enable deep linking in the Marketing Cloud Connect configuration. C. Each Sales Cloud user should have a System Administrator Profile and a Role at the top of the Role Hierarchy. D. The consultant should enable the Create Email feature on the user Profile in Sales Cloud. Answer: A,B 01 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 7 01 A customer wants to automate the process of sending a series of welcome emails based on the Subscriber's data. Emails should be sent weekly for up to five weeks. If a subscriber makes a purchase, they should stop receiving welcome emails. A Boolean flag should be set in the data extension if the subscriber makes it through the welcome series. Which steps should be used to accomplish this in Journey Builder? A. Define Goal, Send Email, Wait, Decision Split B. Random Split, Send Email, Wait, Define Goal C. Define Goal, Update Contact Data, Send Email, Wait D. Update Contact Data, Wait, Send Email, Join Answer: C 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 8 01 Northern Trail Outfitters is noticing a gradual decline in the percentage of conversions per emails sent in their digital marketing campaign. A new initiative is being adopted to reverse the trend. What action should be taken to increase subscriber engagement? Choose 2 answers A. Increase volume of emails to a wider audience B. Increase the use of dynamic content in emails C. Adopt a Cart Abandonment Email Campaign D. Introduce more identity verification steps in check out process Answer: B,C 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 9 A customer has several values that need to be used in the body of an email send. * The data would be stored in a reference data extension, related on SubscriberKey * There may be one or more records for each subscriber * The audience is generally over 1 million subscribers * The content is time sensitive and should be sent as quickly as possible * The customer is not using "Catch and release" sending * The reference data extension contains 25 columns What method should be used A. AMPScript a single LookupOrderRows function B. Dynamic content via the Dynamic content wizard C. Server side JavaScript a single LookupOrderedRows function D. AMPScript a single lookup function Answer: A 01 02 03 04
Download Passcert latest CRT-550 Sample Test to help you pass successfully Question 10 A customer wants to create a journey with the goal of making users activate their accounts within 72 h of registration. New account registrations are stored in a data extension via an API call with a Boolean field indicating whether the subscriber has activated their account. The journey should send activation reminder emails 24 and 48 h after creating an account. The user exits the journey if they activate their account. Which activities should be included in the customer's journey? A. 24 hour Wait > Decision Split > Send Email > 24 hour Wait > Decision Split > Send Email B. Decision Split > 24 hour Wait > Send Email > Decision Split > 48 hour Wait > Send Email C. 24 hour Wait > Decision Split > Send Email > 48 hour Wait > Decision Split > Send Email D. Decision Split > 24 hour Wait > Send Email > Decision Split > 24 hour Wait > Send Email Answer: A 01 02 03 04
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