210 likes | 423 Views
KAITE Social Investment in Zimbabwe Presented by Linda Ramcke GSEC 2008 University of Washington Seattle. KAITE Vision: improving the social and economic living standards of small-scale farmers and landless people in Zimbabwe. FOR PROFIT. NON-PROFIT. Families and communities
E N D
KAITE Social Investment in Zimbabwe Presented by Linda Ramcke GSEC 2008 University of Washington Seattle
KAITEVision: improving the social and economic living standards of small-scale farmers and landless people in Zimbabwe FOR PROFIT NON-PROFIT Families and communities of farmers Farmers and landless people KAITE - Trust KAITE - Company Organic certification Support of orphans HIV/AIDS and health care Training in organic farming Processing Marketing and sales of high-quality organic products Schools Cultivation and cultivation advice
The KAITE - Company Our Products organic dried herbs and spices organic essential oils organic staple food crops main customers in Europe,later North America and Asia The Market • double-digit market growth rates • small quality-orientated market • + purely organic • + unique product - difficult political situation in Zimbabwe
Our answer to the situation in Zimbabwe + high impact on poverty reduction + abundant labour at competitive cost + Zimbabwe - a proven model + political safeguard
René Fischer (Adviser in biological cultivation in charge of hub gardens) The Team in Zimbabwe Dominikus Collenberg (management organic farming) Melissa Fernandes (administration) Peter Kumbawa (magistrate in Harare and senior partner, legal and administrative issues of the KAITE Trust) Jeremy Brook (CEO of National Foods Zimbabwe advisor on KAITE’s charity work) Linda Ramcke (Implementation of Trust and PR)
wild collection and production of essential oil together with 12 families of landless people • October: preparation of demonstration fields (27 hectar) • December: EU organic certification KAITE Company - Current Status 2007 2008 • participation at Biofach 2008 in • Nuremberg • cooperation with 100 • farmers
implemented by KAITE Trust Activities to date in two communities near Harare Impact on farmers and their communities • employment and income generation • improvement of land • training for organic agriculture • education • health: HIV/AIDS and general medical care SROI
Seventy-five percent of the world’s poor live in rural areas. • Growth in agriculture is on average at least twice as effective in reducing poverty as growth outside agriculture. • Pro-poor agricultural growth is centered on smallholder farmers. • Source: World Bank World Development Report 2008: Policy Brief Agriculture and Poverty Reduction
Silveira House • Training Centre of Zimbabwe Jesuits (www.silveira.co.zw) Kufunda Village (www.kufunda.org) Use of Land and Training Centres Connection to rural communities Our Partners
KAITE‘s Products For retail, catering and food manufacturing industries: dried herbs and spices e.g. For flavour and fragrance industries: organic essential oils e.g. In order to provide continued food security: organic staple food crops e.g.
Marketing and Sales Our Customers flavour and fragrance industries retail, catering and food manufacturing industries communities and ourselves • main customers in Europe, later North America and Asia • target customers • in Germany: Anika Aroma Kosmetik, • Primavera, Weleda, and WalaVita • Dr Hauschka • in France: Decléor, Weleda, and Sanoflore • in the US: Aveda • in the United Kingdom:Organic Blue Health
Relationship Trust - Company Percentage of Income of KAITE Trust from Sources other than KAITE Company
lowest life excpectancy worldwide • unemployment rate 80 per cent • food, electricity, water and petrol shortages dominate daily life • international isolation • collapse of agriculture after land reform Main Opportunities and Challenges + high impact on poverty reduction + easy to certify soil organically + abundant labour - access to agricultural land - hyperinflationary environment - poor infrastructure The Situation in Zimbabwe
How does it work? • Organic farmining training Training is free and open for all interested • Use farmer‘s land or land on partner organisation‘s premises • use their land or land of our partner organisations • We have the processing equipment to the farmers • They process • We organise the certification • We sell the products • They commit for 10 years because of certification • Trust invests in the community
The Company – the commercial arm • private company based in Zimbabwe, • cultivation, production, and sale of high-quality organic products in cooperation with Zimbabwean small-scale farmers • training of farmers The Trust – the non-commercial arm supports KAITE’s activities both financially and conceptually with • crèches and schooling, • assistance for local orphanages, • HIV/AIDS counselling • organic herbal and medicinal supplements for the ill KAITE – Overview
Our Vision • sustainable human and economic development for small-scale farmers in Zimbabwe • long-term engagement for a country and its people • be a model for other companies in focusing on long-term commitment Our Focus • organic farming KAITE - Vision