1 / 25

Drive to End Hunger

Drive to End Hunger. Illinois Commission to End Hunger. April 30, 2013. Mission and Vision. Vision. Mission. Foundation Impact Areas. Drive to End Hunger Overview. Why Hunger?. Nearly 9 million 50+ adults face the risk of hunger. The Greatest Need:

catherine
Download Presentation

Drive to End Hunger

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Drive to End Hunger Illinois Commission to End Hunger April 30, 2013

  2. Mission and Vision Vision Mission

  3. Foundation Impact Areas

  4. Drive to End Hunger Overview

  5. Why Hunger? Nearly 9 million 50+ adults face the risk of hunger. • The Greatest Need: • Food insecurity is by far most prevalent across the South • The top10 senior hunger states all have rates in excess of 7%, which is 25% higher than the national average Many people 50+ face impossible choices: paying grocery or phone bills, medication or mortgage payments, the heating bill or the water bill. Ranking of States by Rates of Food Insecurity among Senior Citizens, 2001-2007 AARP Foundation, 2011

  6. Interventions • Awareness Raising • Short-term Support • SNAP Outreach • Grantmaking • Research and Thought Leadership Innovation

  7. Food Insecurity Among Older Adults

  8. Effects of Food Insecurity • Older adults who experience food insecurity are significantly more likely to have lower intakes of energy and major vitamins, to be in poor health, and have limitations in activities of daily living (ADL). • Other documented consequences of food insecurity include: longer hospital stays, impairment in physical function, diminished immune response, depression, and social isolation.

  9. Among Those 50+, Food Insecurity Disproportionately Affects: • Those with limited incomes • African-Americans • Hispanics • Individuals who have never married or are divorced or widowed • Renters • Those with grandchildren present in the household Source: Ziliak and Gundersen, 2011

  10. Food Insecurity Rates by State Source: Ziliak and Gundersen, 2011

  11. AARP State Offices and Drive to End Hunger

  12. State Office Engagement • Senior hunger projects in 40 of our 53 state offices in 2011 and 2012 • Awareness Raising – 20 • Short-term Support – 26 • SNAP Outreach – 26 • Research and Thought Leadership – 21

  13. State Office SNAP Map

  14. SNAP Outreach • Continuum of activities – “low lift” vs. “high lift” • Leverage member volunteers • Cultivate partnerships • Food banks, community-based organizations • Work to bridge the gap between aging organizations and hunger organizations

  15. SNAP Impact Messaging • SNAP reduces the likelihood of being food insecure by nearly 30% • SNAP helped reduce the prevalence, depth, and severity of poverty between 2000 and 2009 • SNAP reduced the depth of child poverty 20.9% and severity by 27.5% in 2009 • SNAP boosts local economies

  16. Promising Practices

  17. Mar/Com Strategies • Direct mail • Community newspapers • Radio • Teletown Halls • Single call to action on all marketing and communication materials

  18. Alaska – Public television program on SNAP with KTOO • North Carolina – Public television program on SNAP with UNC • Kansas – “Bob” box partnership with Kansas Food Bank and Senator Bob Dole with a letter about the importance of SNAP

  19. Outreach Strategies • Peer-to-peer • Utilize trusted partners • Churches • Schools • Libraries • Medical community • Facilitate stakeholder investment in community

  20. Iowa – Statewide senior outreach campaign in partnership with Iowa Food Bank Association, Iowa Department of Public Health, and Iowa Department of Aging • Georgia – utilize trained peer-to-peer AARP member volunteers • Wisconsin – utilize trained peer-to-peer AARP member volunteers

  21. Wisconsin – partners with Faith in Action to inform church pastors about their services • West Virginia – mailed letters home about SNAP to every third grader in the state • Georgia – train library staff on SNAP application assistance • Vermont – trained medical practitioners on the signs of food insecurity with Hunger Free VT; issued prescription pads for SNAP • Alabama – created statewide food policy council and hosted listening sessions throughout the state • New York – hosted community roundtable discussions to identify gaps in service

  22. Call Center Model • Partnership with Georgia Department of Human Services • 6000 application submissions in 18 months • 142 of the state’s 159 counties, or 89% of the state • FY 2012 target was 12 counties • $4.75 million in SNAP benefits generated • $8.5 million in local economic activity generated

  23. Data Sharing Model • Partnership with Maryland Department of Human Resources and Benefits Data Trust • State data share – LIHEAP and SNAP • 18,000 likely income eligible non-participating seniors 60+ • Cut from 24 counties to 19 per DHR’s request • How did we reach them? • Outbound calls and direct mail • Response rate of 45%; conversion rate of 80%

  24. More • Pursuing targeted work in additional states in 2012 and 2013: • Alabama, Arkansas, Colorado, Connecticut, Delaware, New Mexico, New York, Texas, Washington, West Virginia • Exploring pilots with AARP Foundation Tax Aide and SCSEP in 2013

  25. Karen Patyk AARP Foundation Programs kpatyk@aarp.org (202) 434-6276

More Related