Torino Fashion Week 2017: A Fusion of Tradition and Innovation in the Fashion Industry

1. MRF_27 thjune_3 rdjuly_ 2017 Con il Patrocinio di

2. TORINO FASHION WEEK Turin, 27th June – 03rd July 2017 The second edition of the Torino FashionWeek 2017 will be organized by TModa Association from the 27th of June till the 3rd of July. The event will be realized in collaboration with the Municipality of Torino city, the Torino Chamber of commerce and Unioncamere Piemonte, the Enterprise Europe Network, CNA, Confartigianato, IED school on Fashion and Textile and with the contribution of the Islamic Fashion and Design Council. After the big success of the first edition, this time the event is willing to confirm the relevant tradition of Turin city in Fashion and textile and it will actively contribute to appoint Torino as an important fashion hub where tradition and innovation can meet in a perfect synergy. Starting form this point, Torino confirm his position as the pit stop for fashion beginners, addressing, in that way, to emerging fashion designers who work in a very exciting environment finding inspiration from the new trends and innovation that Torino is able to release and from the huge tradition the city has from the very past, with his famous Italian textiles’ brands and manufactures companies.

3. TORINO FASHION WEEK Turin, 27th June – 03rd July 2017 The Torino Fashion Week will be divided in 7 days of catwalk shows and parallel events, workshops and activities trying to collect artists from all over the world thanks to the collaboration with Unioncamere Piemonte partner of the Enterprise Europe Network (EEN) and member of the Textile and Fashion Sector Group that collects collaborations offers and requests and partnerships proposals from all over the world. Thanks to this closed collaboration with theeuropean network co-financed by the European Commission, that operates to support the internationalization and the innovation of the smes, more than 100 participants from all over the world are foreseen to attend the b2b event and the catwalks.

4. TORINO FASHIONMATCH 2017 brokerage event 29/30 JUNE 2017, TURIN On the 29 and 30 of June, Unioncamere Piemonte will organize the second edition of TorinoFashionMatch 2017, a brokerage event focused on Textile and Fashion Industry  where companies, fashion designer, agents, producers, distributors and brands active in fashion and textile, can meet potential business and technological partners. The b2b is realized in collaboration with the Enterprise Europe Network(EEN) and supported by the EEN Sector Group Textile and Fashion committed to bring European fashion and textile producers together  to enhance opportunities and commercial partnerships. Through joint activities the Sector Group supports creative companies finding partners for joint projects, exploring new markets as well as sharing knowledge, ideas, innovation and inspiration. ADDRESSED TO: Fashion Designer/Stylists (textile and accessories);Young designers and producers Textile and accessories’ manufactures companies and brand developers; Retailers, distributors, agents active in the fashion industry; Fashion related industries; E-commerce agencies and buyers Experts on fashion industry; Coaching and innovator for fashion industry.

5. FashionMatch sessions will allow participants to get together with the most promising business partners in pre-scheduled meetings. • Besides a look book, participants have the possibility to bring 3 items of their collection to our EEN B2B area for demonstration purpose only during the meetings. • Bilateral meetings • An ideal opportunity to initiate promising contacts in pre-arranged meetings • How does it work? • Register and publish your collaboration wishes • Browse the participant list and book meetings with companies you are interested in • One week before the event you receive your meeting schedule • Registration : https://www.b2match.eu/to2-fashionmatch2017, by the 23th of June 2017 • If you are curious and are ready to expand your international network in the fashion business, you are ready to register and to join our b2b Torino FashionMatch 2017!.

6. THE MODEST FASHION PARTNER OF THE TORINO FASHION WEEK 2017 The Islamic Fashion Council is a platform built for the remarkable modest fashion and design industry (including arts, tech, architecture..) and all its stakeholders. As the only global organization that delivers comprehensive support and opportunities to this trillion dollar industry, IFDC offers growth potential to this market with its global initiatives and offices in over 10 countries and growing. The Torino Fashion week will host the Islamic Fashion and Design council for one day giving them the opportunity to talk about this important market focusing on the meaning of Modest Fashion. The Chairwoman, Ms Alia Khan, will present, before the catwalk, the role of the Council and their expertise. In the end there will be a dedicated catwalk from companies/brands and designers coming from Islamic countries.

7. THE MODEST FASHION IN TURIN: FACTSHEETS During the latest years, Turin municipality focused the attention on this new market with a great potential of development. The industrial business and workforce in Turin’s Piedmont region, refocused their efforts towards new market opportunities. The changes in global value chains have shifted centers of production and are forcing businesses to adapt as well. As Torino has a deep tradition in fashion and textile manufactures, there is a huge connection between Italy’s fashion industry and the modest fashion sector of the Islamic economy. The modest fashion represent a deep market for the local economy as this region has a growing population linked to the Muslim religion located in Piemonte territory. Torino has a huge interest in creating deep relationships with this emerging market, therefore the city is more and more involved in events and activities connected to those issues. The Islamic finance is one of the main topic investigated. In 2015 the city hosted the Islamic Economic Forum, a multitask seminar related to the Islamic economy, focused on the new business opportunities coming from that world. One of the main topic discussed during the forum was the modest fashion, that, as the latest statistics pointed out, is not a small industry.It has a huge potential of development. Muslim expenditure on clothing last year was worth $ 266 billion and its estimated to reach $ 485 billion in 2019. As part of this Muslim expenditure on clothing, modest fashion is rapidly-growing sector.

8. PROGRAMME 27 June -3 July 2017 Torino Fashion Week 2017 (catwalks divided by countries and parallel events) 29/30 June 2017 B2B and workshop on fashion industry 3 July 2017: Islamic day and closure _Speech and catwalk WORKSHOP ON INNOVATION IN FASHION INDUSTRY: Focus on innovation and new trends Focus on digital trend in the fashion industry

9. HOW TO PARTICIPATE • B2B BROKERAGE EVENT_29/30 JUNE 2017 • The participation is free of charge because the event is realized within the Enterprise Europe Network activities, but registration is compulsory at • https://www.b2match.eu/to2-fashionmatch2017 by the 23th of June 2017: • → Insert your expertise and the description of your company • → Insert the cooperation profile • → Select the clients you wish to meet and, 1 week before the event, you will receive your personal agenda with the confirmed meetings by mail. • WORKSHOPs _ 29/30 JUNE 2017 • Are free of charge, just select them when you register. • CATWALK SHOWS TFW#2: • You can attend for free all the catwalks shows under the TFW#2 calendar. • You could apply to perform your catwalk during the TFW 2017. If you are interested, just inform the organizer. You will pay a fee of 1.000 euro that include: • n. 20 models • Hairstylists and makeup artists team • Music/location/backstage and management team for the catwalk that will be with you during your perform • Personal advertising campaign among a central street in Turin city center

10. Paesi presenti alla TFW#2 • Countries _ 1 – 8 emergin FD • _Brazil • _Nigeria • _Georgia • _Paraguay • _Peru’ • _Islamic Fashion • Countries _ 1 – 4 emergin FD • _New York • _Los Angeles • _Tunisia • _Giordania • _Holland • _Germany • _France • _Vietnam • _Corea • _Cambogia • _Cina • _Singapore • _Austria • _Turchia • _Belgio • _Croazia • _Svezia • _Danimarca • _Romania

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12. Fashion reflect the culture of a country, it’s the symbol of his style_ THANKS FOR THE ATTENTION_