The Statistics That Say A Lot About Print Advertising

1. The Statistics That Say A Lot About Print Advertising Print Advertising is never going to lose its face as the people are still relying upon its positive effects. Businesses of all types have benefited a lot from print advertising measures. The growth of digital channels did try to create an impression of eradicating every single print shop in Jacksonville, FL. But it did not happen as print advertising is still an unbeatable marketing measure. Hence, this article is all about giving you a clear verdict on a few of the statistics that explain the true potential of print advertising. Statistic 1: Physical Mail Has Higher Opening Rate Around 80% of the total emails sent are opened, out of which 20% are only read. Rest are disregarded or ends up in spam folders. In comparison, the physical mails have a 90% higher opening rate against the 11% opening rate of digital advertising emails. Hence, it is a clear indication that the printing of physical flyers or advertising content for every door direct mail in Jacksonville, FL, is a productive strategy. As they have a higher opening rate, the chances of sales hike also increase when you take up the print mailing services over emails. Statistic 2: Magazines & Newspapers Are More Popular Than Digital Information A detailed survey showed that magazines and newspapers are more popular than internet mediums. In figures, magazines and newspapers have a whopping 63% popularity amongst the consumers. Narrowing down the survey, the popularity of digital media and internet information is just 25%. Therefore, it is evident that people will eventually turn up for magazine printing in Jacksonville over internet advertising measures. There are many top firms in Jacksonville, FL, that are implementing these powerful statistics and improvising their services to help the businesses thrive with better sales and revenue through print media advertising. Statistic 3: Every Business Card Counts The business cards seem pretty old-fashioned, isn’t it? It is not at all the case as business cards are still an ideal way of exchanging professional gratitude to clients. Whenever you meet a person who can be your potential client, in the long run, you take out that one attractive business card to hand it out. For every 2000 business cards handed out, the sales of a company go up by 2.5%. It is an amazing statistic that truly motivates business owners to take up professional printing services for business cards in Jacksonville, FL.

2. Statistic 4: Print Media is Read With More Focus The print media readers usually spend 20 minutes on average on reading all types of publications that they have in hand. Compared to this statistic of print media, the digital news has a watch time of fewer than 5 minutes by the visitors. Hence, this gives a clear picture of using and implementing the print media advertising strategies to help your business grow on a larger scale. Century Type Print is a professional printing firm of Jacksonville, FL, that offers you affordable printing solutions for all your physical marketing needs.