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SAP HYBRIS – C4C Integration

SAP HYBRIS – C4C Integration. Part -3 By. Business Challenge.

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SAP HYBRIS – C4C Integration

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  1. SAP HYBRIS – C4C Integration Part -3 By

  2. Business Challenge In order to deliver superior service to your customers, your sales force needs access to interactive selling capabilities, and your service team needs the right tools to facilitate customer demands. Oftentimes, these capabilities do not come standard with a commerce solution, and an additional sales and service solution must be implemented and then integrated with the commerce platform. Manual integrations can cost your organization excessive time and money, and may not always lead to a seamless experience for business users.

  3. Solution The SAP Hybris Commerce / SAP Hybris Cloud for Customer integration provides a ready-to-use integration framework that combines the market leading SAP Hybris Commerce with SAP Hybris’ enterprise-level sales and service solution. It synchronizes customer data from SAP Hybris Commerce to SAP Hybris Cloud for Customer, as well as customer service ticket data between the two systems, to more efficiently connect customers with service or sales agents. Once connected, agents can provide service through the ticket or directly over the phone, all while accessing the same singular storefront as the customer, through the Assisted Service Module for SAP Hybris Commerce for exceptional service and sales assistance on the spot. For example, agents can look up product information, configure products, add them to a cart, create quotes and help a customer with their storefront account configuration. This is done seamlessly, with agents being able to switch between the SAP Hybris Cloud for Customer solution and the SAP Hybris Commerce storefront view quickly using Single Sign On. The Cloud for Customer integration scales with your organization, enabling you to provide best-in-class service and sales support to customers and assist them easily, regardless of what channel they are using to shop. You get an innovative, integrated solution that simplifies the front office and fosters greater customer engagement.

  4. Features → Deep integration between SAP Hybris Commerce and SAP Hybris Cloud for Customer → Synchronization of customer and address data from SAP Hybris Commerce to SAP Hybris Cloud for Customer through the Data Hub → SAP Hybris Commerce catalog and storefront access for sales and service agents from within SAP Hybris Cloud for Customer → Integrated SAP Hybris Customer Ticketing System using a storefront AddOn → Integrated Assisted Service Module for providing real-time and offline sales and service support → Single Sign On to quickly connect from SAP Hybris Cloud for Customer to SAP Hybris Commerce → Highly scalable – built for the largest enterprises

  5. Benefits → Deploy one fully integrated solution for commerce, sales and service, creating personalized customer engagement and unprecedented business opportunities. → Go beyond traditional CRM and enable sales agents to browse catalogs, look up product information, configure products and create orders directly from within Cloud for Sales for true interactive selling. → Improve the customer experience and make sales processes more efficient. → Increase customer loyalty and satisfaction. → Provide exceptional customer service across all channels and touch points. → Lower implementation time and costs through a prebuilt integration. → Gain a 360-degree view of your customers and address them individually throughout the whole sales and service process. → Improve the user experience and efficiency of your sales and service agents through highly intuitive business UIs.

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