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Not a morning person? Is the coffee shop too expensive? Is there not enough time in the morning before work?

Not a morning person? Is the coffee shop too expensive? Is there not enough time in the morning before work? Trouble measuring coffee beans and grinding without making a mess? Save time. Save money. Save your morning with. Expresto Deluxe. Product Description.

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Not a morning person? Is the coffee shop too expensive? Is there not enough time in the morning before work?

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  1. Not a morning person? • Is the coffee shop too expensive? • Is there not enough time in the morning before • work? • Trouble measuring coffee beans and grinding without making a mess? • Save time. Save money. Save your morning with Expresto Deluxe

  2. Product Description • Innovative design to simplify the coffee-making process • Equipped with a hopper with the capacity to hold two pounds of coffee beans • Automatically measures and grinds appropriate amount depending on cup selection • Grounds are released from the grinder and dropped into the filter. • Water from the reservoir will pour through the unit, providing the consumer with their coffee

  3. Product Features • Full LCD display with touch capabilities • Settings for 2-12 cups • Advanced time display located on the LCD screen • Option to set an automatic cycle with the daily-brew setting on the timerto avoid the hassle of early morning coffee prep

  4. Possible Uses • Especially convenient for in-home use. • Unit can also be used in small commercial settings, such as small coffee shops or cafés. • We are currently developing the Exprésto Deluxe Commercial Unit, which will be available to businesses soon.

  5. Materials • Plastics – Thermoplastic Polyurethane • Metals – Anodized Aluminum • Glass – Borosilicate Glass • Baratza Conical Burr Grinder • Other materials include: • Wires • Switches • LCD Display

  6. Cost and Return • Estimated Cost: • Raw materials - $110/unit • Manufacturing - $40/unit • MSRP - $199.99 • Competitive price with top-selling coffee brewing units • Estimated $50 profit per unit sold • Interested in investing in success? • Invest in this well-designed, highly efficient home appliance of the future of home brews • We are offering a 15% ROI, so don’t hesitate…Invest in success with Expresto Deluxe

  7. Marketing • Convenience • Select setting • Go about your daily routine • Coffee prepares itself • Eliminates hassle of using both a grinder and coffee-maker…One simple unit does it all • Future of coffee-drinking in today’s fast-paced society

  8. Advertising/Sales • Like stated before, we will advertise as the future of coffee-drinking • Target a wide array of consumers • 60% of American adults drink coffee across a wide range of demographics • Demographically neutral ad campaign, to attempt to appeal to all adults • To be sold in retail stores: • Wal-Mart • Target • Sears • Kohls

  9. For a product to save you time, and deliver a delicious cup of coffee turn to: Expresto Deluxe

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