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Why Great Ideas Happen in the Shower

Why Great Ideas Happen in the Shower. Sally Seppanen Sepp6 Coaching + Consulting 2014 CBODN Conference. 10:30-11:45. Objectives Today. What is insight Where does insight happen When is insight important Why use it over other modes How to invite insight.

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Why Great Ideas Happen in the Shower

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  1. Why Great Ideas Happen in the Shower Sally Seppanen Sepp6 Coaching + Consulting 2014 CBODN Conference 10:30-11:45

  2. Objectives Today • What is insight • Where does insight happen • When is insight important • Why use it over other modes • How to invite insight Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  3. What is Insight Ways of solving problems • Occurs after an impasse • Pause addressing problem • Comes “out of the blue” • Has the “!” experience • Instantly recognized as correct • Requires shift in perspective Insight Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  4. What is Insight Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  5. What is Insight Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  6. What is Insight Analytical Insight • Occurs after an impasse • Pause addressing problem • Comes “out of the blue” • Has the “!” experience • Instantly recognized as correct • Shift in perspective • Looks Externally • Systematic • Linear – A, B, C • Intentional • Verbal • Solution can beexplained Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  7. Tooth Heart Potato Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  8. How’d he do that!? The Reverend Sol Loony announced that on a certain day, at a certain time, he would perform a great miracle. He would walk on water. A big crowd gathered to witness the event. The Reverend Sol Loony did exactly what he said he would do. Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  9. Important Breakthroughs Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  10. 2 Kinds of Thought Conscious thought Unconscious thought Gut/instinct Ubiquitous Unlimited capacity • More precise • Needs to be engaged • Limited capacity Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  11. Study Methods fMRI EEG Alpha Gamma band, binding information into coherence • RH aSTG (semantic integration) • ACC (alarm, engages cognitive control) Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  12. Storm Wave Drain Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  13. When to Use Insight? • Creative problem solving • Finding alternative solutions • Learning • Gaining buy-in • Promote creativity Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  14. Incubation • Can produce better solutions Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  15. Does Brainstorming Stifle Creativity? • A watched pot doesn’t boil • People tend to want harmony • People tend to conform • Not for all behavioral styles Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  16. Brainstorming Done Well • Define the problem, then break • Provide pre-work, if available • Arrange for incubation time • Separate brainstorming from decision making • Regroup with minimal rules Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  17. Insight Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  18. Invite Insight in Teams • Broaden thinking • Mind wandering • Mood • Regroup • Social sensitivity • Forest for the trees Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  19. Harnessing Creative Energy • Capture ideas • Reward out-of-box thinking • Idea culture • Idea boards • Off-line (mandatory?) Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  20. Your Insight • Today’s new insight for you • Questions? Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  21. Resources • Mark Jung-Beeman, Northwestern • John Kounios, Drexel • David Rock, Neuroleadership Institute • KarunaSubramaniam, Northwestern • Jonathan Schoolar, UCSB Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  22. The Coin A dealer in antique coins got an offer to buy a beautiful bronze coin. The coin had an emperors head on one side and the date 544 BC stamped on the other. The dealer examined the coin, but instead of buying it, he called the police. Why? Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

  23. Thank you! sally@sepp6.com www.sepp6.com Comp Leadership Profile Sepp6 LLC * Washington, DC * 202.607.4828 * sally@sepp6.com

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