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管理學報告 chapter 8. thinking critically about Ethics. 組別: 3-2 組員: 9733026 楊雨欣 9733049 李佳明. 討論議題. 1.How much profit is too much profit ? 2.Is it okay that BP made $8.6 billion in the second quarter of 2008 (the largest quarterly profit for a British company)?
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管理學報告 chapter8 thinking critically aboutEthics 組別:3-2 組員:9733026 楊雨欣 9733049 李佳明
討論議題 1.How much profit is too much profit ? 2.Is it okay that BP made $8.6 billion in the second quarter of 2008 (the largestquarterly profit for a British company)? 3.Does it make a difference that consumers were paying record prices at gas pump? 4.How much can –and should– a company ethically earn? As a business student , what do you think? How would you explain this situation to your friends who are not business students?
WHOWEARE 個案分析-BP growing from a local oil company into a global energy group; employing over 80,000 people and operating in over 100 countries worldwide 全球前十大石油公司
個案分析-BP WHATWEDO 1.Finding oil and gas 2.Extracting oil and gas 3.Moving oil gas 4.Making fuels and product 5.Selling fuels and product 屬於垂直整合的公司
個案分析-BP 社會貢獻 Supporting education and communityneeds A spread of educational investments EX. Germany – encouraging green schools China – supporting business education UK – inspiring children about science US and Canada A+ for Energy Programme
個案分析-BP 社會貢獻 Giving and volunteering Through the BP Foundation, we committed $744,000 in 2009 to humanitarian aid. We supported relief efforts for the victims of the Washington state,. In 2009, employees gave around $6.1 million, volunteered their time and raised funds to benefit charitable organizations worldwide. These activities were matched by grants of approximately $8.7 million by the BP Foundation
討論議題 1.How much profit is too much profit ? 2.Is it okay that BP made $8.6 billion in the second quarter of 2008 (the largestquarterly profit for a British company)?
Conclusion 1.企業的本質在追求最大利益 2.石油為非再生資源,本身價值較高 3.BP的規模甚大,在各國都有許多員工, 其提供的就職機會,也是一種社會貢獻
Conclusion 然而賺錢不是企業唯一目的, 若要追求永續發展,其實不是要追求獲利 而是穩定,簡而言之就是追求資金的流動 和循環 企業需要與社會(市場)取得平衡, 藉由社會貢獻(ex.技術轉移、捐款),使資 金循環,不斷在經濟體系中流動。 此外還可替企業贏得美譽
REFERENCE BPCOMANY http://www.bp.com/bodycopyarticle.do?categoryId=1&contentId=7052055