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ITU Meeting

ITU Meeting. Knowledge sharing: A successful Path for International organisations. Richard Sitruk Director External relations & major events, ETIS rs@etis.org. Richard. French national, master in IT & Computing IT and Telecom professional

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ITU Meeting

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  1. ITU Meeting Knowledge sharing: A successful Path for International organisations • Richard Sitruk • Director External relations & major events, ETIS • rs@etis.org December 2001 Geneva

  2. Richard • French national, master in IT & Computing • IT and Telecom professional • Experience in private industry ( Alcatel , ITT, Digital, others..), International projects • Director international organisation: Focus on co-operation in a competitive environment • Multi-cultural, multi-lingual • leave in Holland December 2001 Geneva

  3. Why are we here together ? • Business Background • Telecom Background: Fundamental changes • Knowledge is the new source of power • The Opportunity: Co-operation & Combining Knowledge Management and e-learning • Create a unique platform for sharing knowledge. Leading to co-operative actions • Some thoughts December 2001 Geneva

  4. My experience IT TEM’s ISV’s IT suppliers Partners Telecom Operators ISP’s Broadcasting Media/cable operators Telecom International bodies EC December 2001 Geneva

  5. ETIS Members · UTEL (Ukraine) Telia AB (Sweden) Belgacom (Belgium) Orange (UK) Finnet Group (Finland) France Telecom(France) Telecom Eireann (Ireland) Telekom Slovenia (Slovenia) Tele Malta Corporation (Malta) Macedonian telecom (Macedonia) Swiss Telecom PTT (Switzerland) PTT Telecom Nederland (Netherlands) Hellenic Telecommunications Organisation (Greece) Bulgarian Telecommunications Company Ltd. (Bulgaria) Entreprise des Postes et Télécommunications (Luxemburg) Polish Telecommunications Company TPSA (Poland) Cyprus Telecommunications Authority (Cyprus) SPT Telecom, a.s. (Czech Republic) Slovak Telecom (Slovak Republic) Deutsche Telekom AG (Germany) Telefonica de España (Spain) Rom-Telecom RA (Romania) Bouygues Telecom(France) SONERA (Finland) CEGETEL (France) Telecom Italia (Italy) MATAV (Hungary) Telenor (Norway) Turkcell (Turkey) December 2001 Geneva

  6. Associates & Partners IBM NCR Portal TIBCO AMDOCSMeta Group Staffware Telesens KSCL TietoEnator Smarttrust Group1Software · The Open Group 3COM VERTEL Telcordia EMF SER Floware Schlumberger/SEMA EMF GBA WEBGiro Compaq December 2001 Geneva

  7. ETIS Activities Architecture & Organisation Suppliers Program AD 2000 semi- Annual Mini Conference TISS International Settlements Electronic Billing Bi-Annual International Conference Business Architecture IT Procurement Information Service ETIS Intranet Knowledge Hub Data Quality Data Warehousing Knowledge Management & E-learning Network Interface (OO) SAP Softw. Eng. VAMP++ December 2001 Geneva

  8. THE GLOBAL CONTEXT Industry Market T echno l ogy T echno l ogy TELCO's Business ETIS Focus TELCO's Business Market Industry December 2001 Geneva

  9. Our Focus Skills & Competencies Knowledge & Information Business opportunities December 2001 Geneva

  10. Our Focus Skills & Competencies Process People Customers Knowledge & Information Business opportunities December 2001 Geneva

  11. ETIS as a natural platform for sharing and consolidating Knowledge • Workshops, seminars, conferences • Working group, projects • Internal and external sources of information • Multi-cultural in nature • Very much IT focus • Crossroad between Telecom & IT world/industry and Industry/Academic world December 2001 Geneva

  12. Fundamental changes in the telecom Industry “Society has gone through a number of changes through history. The new leading forces are Connectivity, Speed and Intangibles” Stan Davis & Christopher Meyer BLUR December 2001 Geneva

  13. Impact of the new economy: Change in Telecom • Impact of New economy on Telecom • Impact of new business model, new technology • Impact of convergence, mobility & Internet • The supply chain December 2001 Geneva

  14. The fundamentals of the global economy are undergoing dramatic transformation Agrarian Industrial Electronic Industrial Agrarian Percentage of Economy (Percentage of U.S. GDP) Electronic Source: Marvin Zonis & Associates Marvin Zonis & Associates anticipate a transformation to an eEconomy within the U.S. over the next five years. December 2001 Geneva

  15. The Emerging EC Business ModelFrom Infrastructure to Extrastructure Demand A New Business Model Is Emerging Customers Are Demanding ... More Convenience New Channels Hybrid Products Lower Cost The Virtual Enterprise The Physical Enterprise The Internet Is Accelerating... Communication Collaboration Commerce Supply Business Is Driving ... Deregulation Globalization Core Competence Centricity Innovation The Internet is Breaking All Commerce Paradigms! December 2001 Geneva

  16. The inside story: From the Telecom industry • Telecom in Transformation • New Business process implies new organisation • Knowledge , skills and innovation are key ingredients December 2001 Geneva

  17. The Business Imperatives for Telecommunication companies COMPETITION SERVICES GLOBALISATION REDUCECOSTS/STAFFINCREASESKILLS KNOWLEDGE is the Value for TELECOMS Organisations TECHNOLOGY ALLIANCES MARKETS THE FUTURE December 2001 Geneva

  18. External Driving forces INTERNET Globalisation Telecom Convergence Mergers Liberalisation December 2001 Geneva

  19. Other impacting factors Mobility December 2001 Geneva

  20. Convergence: From Telecom To Infocom E-com Publishing Entertainment & Multimedia ? Telecommunications & Mobility Computer & IT Education & Training December 2001 Geneva

  21. Convergence • Voice & Data communications • Fixed and Mobile telephony • Content, IT and telecom services • Local & Global December 2001 Geneva

  22. Speed (of change, adaptability,catching the opportunity) Connectivity (to knowledge & skills) & Intangibles (Information services, mobility) are critical to success December 2001 Geneva

  23. IF Knowledge is part of the solution, it will not be enough... To shift from products to customer centric Industry, we will need to change a lotin terms of customer and supplier behaviour December 2001 Geneva

  24. What are the opportunities? • Better and faster track ‘’ Business intelligence and business knowledge’’ • Share and co-operate at the pre-competitive level • Avoid re-inventing the wheel • Focus on real expertise and use collaborative tools and framework to share • Use current economical slowdown as an opportunity December 2001 Geneva

  25. What is the basic idea ? • Create a Knowledge space for Telecom professionals, from Business to technology December 2001 Geneva

  26. What will be the basic benefits? • Co-operation will lead to : • Reduce global costs • Increase value for money through faster access to High Quality knowledge • Address issues of skills Gap as well as business architecture (organisation, skills and competencies and business process) • Indirectly address issues of quality of services December 2001 Geneva

  27. One focus area: Bridging Skills and Knowledge through innovation December 2001 Geneva

  28. 100 % 80 60 40 20 0 IT Skills and Sourcing Trends Sources of IT Skills Non-IT Staff Business users Business process outsourcers External IT Staff Systems integrators,consultants Infrastructure outsourcers Contract employees Decentralized IS staff Internal IT Staff Central IS staff 1998 2001 2003 December 2001 Geneva

  29. “Use it or lose it” The need to integrate work and learning December 2001 Geneva

  30. Knowledge Digitization Virtualization Molecularization Integration/Internet Disintermediation Convergence Innovation Prosumption Immediacy Globalization Discordance Many Key words...or Buzzwords Source: Don Tapscott, 1995 December 2001 Geneva

  31. I choose one Knowledge(Business, competition,market, technology, innovation,....CUSTOMER) December 2001 Geneva

  32. But…. • Knowledge is not enough without Innovation • Innovate or…Dye • New business models • New Financial frameworks • Combine R&D and CRM to speed time to market • Get the organisations and the skills right • Look also at medium/long term profit December 2001 Geneva

  33. Key Challenges & Opportunities for IT organisation • How to identify knowledge? • How to consolidate and engineer it? • How to fill the skills gap? • How to manage its distribution and ensure a proper use of knowledge? • How to cope with the speed of change? • How to keep knowledge and business in Synch? Ensure Business continuity December 2001 Geneva

  34. The employee and the customer are on the moveTo win December 2001 Geneva

  35. Access to Knowledge Where ever we are and whenever we want! December 2001 Geneva

  36. Challenges for CIO in telecom • Be part of the business (r)evolution • Harness the IT & telecom revolution to impact the Business • Not just a technical manager, but also a business consultant • A coach rather than a “manager” • Must understand “ Customer relationship” and reflect it in th IT architecture December 2001 Geneva

  37. Challenges for IT organisations • Provide a platform , flexible with a Business:customer centric “mindset” • Use new technology and approach such as: • WEB customer centric • Have an interactive rather than informational • Implement front office to back office integration • Think “knowledge rather than information or data” • Share & co-operate December 2001 Geneva

  38. E-learning : a New opportunity • If Speed and connectivity are 2 key ingredients Then, combining Knowledge Management with e-learning techniques and technology might be a great opportunity to address these challenges December 2001 Geneva

  39. Leading to a new Business Architecture • Moving from physical to virtual enterprise • Create collaborative Networks of expertise • Emphasise multi-lateral co-operation in competitive situations • Add innovation and invention to the process • A case study: The BAP December 2001 Geneva

  40. Consolidate & Process Distribute on request Assess the Business changes From Knowledge to Business Impact, the overall method Knowledge Management E- Learning Business Impact December 2001 Geneva

  41. Some thoughts !!! December 2001 Geneva

  42. Knowledge is everywhere !!! • But, you need to identify it, consolidate it and use it in your business context. • You should think in terms of innovation, new ways of working and dealing with your colleagues, partners .. And customers December 2001 Geneva

  43. Global Framework for e-com Billing, CCD & CRM IPR Security Systems Integration Marketing Data Warehousing & Mining SKILLS Knowledge PRICING BANDWIDTH INTEROPERABILITY INNOVATION December 2001 Geneva

  44. Technology is not the panacea ! Competition is not the only route to go Social and professional must be based on co-operation Knowledge means also “knowledge of people, of him/herself”. Co-operation could also lead to business value Speed and connectivity are the key ingredient for change if proper knowledge is here .. A little bit of common sense December 2001 Geneva

  45. Assess the opportunity together ... Look at Knowledge as a non-competitive element Take advantage of virtual networks Be open in your choice: Internal solution, yes Co-operative projects in a true multi-cultural environment Use existing networks of experts in industry (Knowledge/content) and in the e-Learning business Be part of current efforts initiated by ETIS or Partners in KM/E-learning So, What could we do together ? December 2001 Geneva

  46. “Knowledge is the new battlefield for countries , corporations and individuals...” “Funky Business, Kjell A. Nordström, Jonas Ridderstrale”Speed and connectivity will help identify it and capturing it.. December 2001 Geneva

  47. But at the end of the day, Nobody owns it all, and co-operation is needed to make the Knowledge society to happen ! with some good common sense, an open-mind, and the ability to change behaviour and personality December 2001 Geneva

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