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Delve into the world of E-Shopping with insights on the advantages and disadvantages of Real Store shopping versus Online Shopping. Learn about the foundation and growth of key players like Amazon, Ruten Market, and Taobao. Uncover the secrets behind successful online shopping platforms and the trends shaping the global market.
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E-Shopping Presenter: Morris David Hero Hank
Online Shopping It's so convenient!
Advantages of Real Store 1.It is very safe 2.It is real My personal information is safe! Go away! Fake Fake
Disadvantage of Real Store • 1.Waste time and money • 2.Few choice • Oh no! • My money. • My time. • They are • the same • every day!
Advantage of online shopping • 1.Save time • 2.Save money • 3.International
Disadvantage of online shopping • 1.Is it real? • 2.Security • Haha! • I got your • secret!
Foundation • Time: 1994 • Place: Seattle • Person: Jeff Bezos • Business: Books
Development • Start selling things other than books. • Launched Amazon marketplace in 2000. • Launched AWS in 2006. • Launched e-Book Reader Kindle in 2007.
Nowadays • Accounts for 28% of global cloud computing market. • Biggest online retailer in the globe. • Accounts for 3 in every 4 e-Books sold.
Ruten Market -cooperated by "PChome" and "eBay" -slogan:easy, free, fun ,safe -defeated "Yahoo" and has been the biggest shopping website since 2009 by a cheaper comission
TaoBao • Founded by Alibaba in May 2003 • Defeated E-Bay within 2 years • split into three different companies: Taobao Marketplace (a C2C platform), Tmall.com (a B2C platform; then called Taobao Mall), and eTao (a search engine for online shopping).
The secret of Taobao • Low cost incurred on sellers and no cost on buyers • User-friendly website features • Diversification of marketing models • Corporate cooperation with banks