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Explore confidential survey results on Americans' perceptions of economic freedom and the American Dream in the past five years. Learn about intergenerational expectations and defining the American Dream - fewer hassles, more choices, more money, more time, and quality of life. Discover why freedom is crucial and empowering, emphasizing the importance of not giving up on pursuing one's dreams. Uncover what really matters to Americans in terms of keeping their kids happy and healthy. It's not just about what you say, but what people truly hear and understand.
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CONFIDENTIAL Amway, Economic Freedom & the American Dream 2011
Do you believe that Americans and America is more or less free than we were 5 years ago? CONFIDENTIAL Survey Results: The Krieble Foundation 2010 53% 34% 13% CONFIDENTIAL
CONFIDENTIAL Intergenerational Expectations Survey Results Is your quality of life _____ than yourparents was? Will your children’s quality of life be ______ than yours is? Worse 12% Worse Same Better 22% 44% Same 70% 15% Better 34%
What my parents did for me, I want to do for my kids. CONFIDENTIAL
CONFIDENTIAL Defining the American Dream
What People Want Most CONFIDENTIAL FEWERHASSLES MORECHOICES MORE MONEY MORETIME NOWORRIES
Quality of Life!!! CONFIDENTIAL Survey Results: If you had to choose, which is more important to you ... General Population IBOs Standard of Living Standard of Living Quality of Life Quality of Life
CONFIDENTIAL 11 For 2011
21 Amway Words CONFIDENTIAL
CONFIDENTIAL Why Freedom?
CONFIDENTIAL Survey results Words To Use: No Guarantees The American dream doesn’t guarantee success. But one reason America is so great is that you get the chance to try to succeed again and again. You will appreciate success even more because you have been through failure.
CONFIDENTIAL Survey results Words To Use: Never Give Up Never ever give up. There’s always an opportunity somewhere. As one door closes, another door opens. It may just be a crack, but in every challenge there is opportunity.
CONFIDENTIAL THE DREAM It’s the dream every young person has when they are beginning their career – the dream of accomplishing great things. It’s the dream every parent has – the dream of creating a better life for their family. It’s the dream every entrepreneur and small business owner has – the dream of building something lasting that improves people’s lives. I always ask people who inquire about Amway: do you have a dream? If you don’t, Amway may not be for you. At the end of the day, there is only one person who is responsible for your happiness, for your achievement. There is only one person responsible for ensuring that your dream becomes a reality. That person is you. And if you want to pursue that dream, I’m here to help.
WHAT AMERICANS REALLY WANT …REALLY How to Keep Your KidsHappy and Healthy… 1) Have dinner with your kids 2) Take them to church/temple 3) Check their homework 4) Know their friends/whereabouts 5) Take week-long vacations 6) Participate in team sports CONFIDENTIAL
CONFIDENTIAL it's not what you say it's what people hear