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Ranch Planning & Evaluation

Ranch Planning & Evaluation. Introduction. Everyone plans and evaluates Few take a formal approach to planning and evaluation. A Formal Approach. A formal approach to planning & evaluating can be valuable for: Loan application Marketing Risk assessment & aversion Resource management.

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Ranch Planning & Evaluation

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  1. Ranch Planning & Evaluation

  2. Introduction Everyone plans and evaluates Few take a formal approach to planning and evaluation

  3. A Formal Approach A formal approach to planning & evaluating can be valuable for: Loan application Marketing Risk assessment & aversion Resource management

  4. The Chick or the Egg Which comes first, planning or evaluating? To get where you want to go, you have to know where your journey begins.

  5. Planning & Evaluating Ranch history Mission statement Resource inventory {benchmarks} Critical control points S.W.O.T. Setting goals and objectives Gap Analysis

  6. Ranch History Summary of when things began and how things have changed Ownership [purchased, passed down generations] Expansion/contraction [land, herd, facilities] Direction [breeding program, marketing]

  7. Mission Statement Tell's your clientele about you and the product you produce, highlighting what you produce and how you produce. Use keywords that connect with your client. What do I produce: calves When do I market: weaning What standards do I use: preconditioning, Beef Quality Assurance certified, Age and Source verified Mission Statement Tasty Beef Ranch is a 2nd generation family owned and BQA certified ranch that supplies preconditioned, age and sourced verified calves, for the backgrounding and feedlot finishing segments of the beef industry.

  8. Resource Inventory - Benchmarks Natural resources Images {aerial photos, topographic maps, soil survey maps} Pasture plant species composition inventories Acreages {pastures, hay meadows, timber, water} Financial resources Balance sheets, Net worth statements Livestock resources Inventory, production and health records Lifestyle and family resources Vacation time, Weekend hours working

  9. Critical Control Points Beef IQ check sheets Practices that strengthen benhmarking, goal setting, and gap analysis.

  10. S.W.O.T.(cumulative or by resource area) Current Current & Future Strengths and weaknesses = current situation Opportunities and threats = future

  11. Goals and Objectives Goals are general Objectives are SMART Specific, Measurable, Attainable, Realistic, Timely Don't forget to set lifestyle goals and objectives Goal Increase weaning weight not specific but measurable with no time frame Objective Increase 205 day adjusted weaning weight 50 pounds within 3 years by replacing sires and applying EPD's in sire selection Specific, measurable, attainable, realistic, and timely

  12. Gap Analysis Tool to compare goals with current level of output.

  13. Plan to Action Organize everything in a binder Develop priority area summaries Once goals are in place, keep them visible. Bulletin board Refrigerator door

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