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Making it Matter: Delivering Residential Applications that Count

Moderator: David Dern, Marketing Director, CABA Tony Barra , Chief Strategy Officer, Internet Home Alliance Sanjeev Thakkar , Director of Business Development, MyCasa Network Frank Homann , Executive Vice President, Zensys

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Making it Matter: Delivering Residential Applications that Count

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  1. Moderator: David Dern, Marketing Director, CABA Tony Barra, Chief Strategy Officer, Internet Home Alliance Sanjeev Thakkar, Director of Business Development, MyCasa Network Frank Homann, Executive Vice President, Zensys Chris Wildfoerster, Manager of Business Development, Crestron Electronics Bob Wise, President and Chief Operating Officer, Home Director, Inc. Making it Matter: Delivering Residential Applications that Count CONNECTIONS™: The Digital Home Conference and ShowcaseMay 7-9, 2003

  2. CABA--Who We Are... CABA \’CA-BA\ noun (since 1988) Definition: 1. Continental Automated Buildings Association 2. Your Information Source for Home & Building Automation Synonyms: See Competitive Intelligence, Cost Savings, Networking, Market and Technology Trends and Interoperability. Mission Statement: To encourage the development, promotion, pursuit and understanding of integrated systems and automation in homes and buildings. CONNECTIONS™: The Digital Home Conference and ShowcaseMay 7-9, 2003

  3. Thoughts from the last two days... • Keynotes seemed to be very PC-centric…was it just me? Is this the way to go? • Gibson hates technology! But, and they want to control your lights (through a Gibson amp?) • The “can my mother/grandmother use it” testing standard is outdated. • Field of Dreams business model…are we making what we are marketing, or marketing what we make? • Ferrari doesn’t sell cars, they sell dreams. • Are we like the fashion industry? • What’s the entry into a person’s home? Entertainment? Security? Home Controls? CONNECTIONS™: The Digital Home Conference and ShowcaseMay 7-9, 2003

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