260 likes | 430 Views
Leveled Literacy Intervention 2014. Bringing Back #1. Agenda. Bringing Back. How are we doing? What’s new / What’s coming K-2 vs. 3-6 Applying the 7 Steps Who is buying in 2014?. Market Penetration by System by Schools. What’s New from F & P. Reading Record Apps. BAS. LLI.
E N D
Leveled Literacy Intervention 2014 Bringing Back #1
Agenda Bringing Back • How are we doing? • What’s new / What’s coming • K-2 vs. 3-6 • Applying the 7 Steps • Who is buying in 2014?
What’s New from F & P Reading Record Apps BAS LLI
Changes to Technology Package • No More Data Management • CDs • No More Lesson Resource CDs • New Online Data Management • for BAS/LLI Fall 2014
Booster Packs – Fall 2014 • Orange Booster Pack • Levels D & E • 40 Titles and Lessons • Green Booster Pack • Level K • 20 Titles and Lessons
New Systems Fall 2014 Fall 2015 Grades 5-6 144 Lessons Levels R-W (same format and price as Red and Gold) Grades 6-12
Buy Now & Save • February 1 – March 31st • Buy at 2013 Price • 8% increase on April 1st
Brand Goals & Mission • Rebrand Goals • Brand Awareness • Brand Extension • Pre-seed the market • Eye towards market landscape and market segmentation • Brand Mission: Raise student achievement by building teacher expertise • Brand Goal: Systemic literacy change/growth in schools
Brand Identity • An instructional approach to literacy underpinned by a shared vision
Pre-Qualify Discovery Qualify Define Solution Present Close Account Management
Pre-Qualify Discovery Qualify Define Solution Present Close Account Management Are they ready? Have we mined for district data? Have we identified/engaged the person with the budget? Can we network them with another district? Tackle the price misconception right away Efficacy Quality of Planning and Implementation Capacity to Deliver Prepare them for physical delivery Have we presented the professional development and written it into the proposal? Will they require additional PD books and training?
Why They Won’t Budge • We’re already doing • something • No staffing • No money i.e. it’s too • expensive • Different priorities this • year
Why Buy More Than One Grade? Intervention is never “done” New ELLs are always coming into the system You can’t use one LLI system to address other grades Prepare for district/provincial tests
The Candidates • Implemented only one • grade • Only partially • implemented in some • schools • Chronic pilots • Doing their own thing • No money • No staff • No clout/No money
English Language Learners Special Education/RTI Guided Reading Impact on Teaching Assessment Networking Data Study / Partner PD Services PLCs Improvement on provincial test scores Aboriginal Learners Home/School Reading Recovery Cost Savings Efficacy F&P Research Embedded PD Low Achieving Schools Book study Special Sauce(s)
CustomerKey Contact or New ContactWhat Step?What’s the barrier? What problem can we help them solve? What’s your strategy for this customer 2014?