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CubiTV Middleware. Hybrid DVB/IP/OTT solution for Pay TV Operators Version 1. 2 , Oct 2 01 2. What is Middleware?. Middleware is a software component that implements CPE’s User Interface and provides to subscribers functionality offered by the operator: linear TV, PVR, VoD etc.
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CubiTV Middleware HybridDVB/IP/OTT solution for Pay TV Operators Version 1.2, Oct 2012
What is Middleware? • Middleware is a software component that implements CPE’s User Interface and provides to subscribers functionality offered by the operator: linear TV, PVR, VoD etc. • Middleware consists of • Client – application running on Set-top Box (or other CPE) • Server – back-office supporting delivery of the functionalities CubiTV for Pay TV
Why use Middleware? • Increased ARPU – Middleware opens possibility of introducing advanced functionalities that drive revenue • Consistent User Interface – using Middleware ensures same look and feel regardless of Set-top Box make & model and regardless of service delivery medium (i.e. cable, satellite or IP) • STB vendors competition – with Middleware, operators can deploy advanced services on multiple hardware platforms, driving CPE pricing down. CubiTV for Pay TV
CubiTV user experience • Stunning User Experience on cost effective STB platforms • Middleware takes advantage of accelerations provided by SoC • Check UI performance on http://www.youtube.com/watch?v=u8MT5r5w3Cg • Easy-to-navigate User Interface ensures that your functionality will reach the audience • 85% of subscribers takes advantage of interactive features on daily bases CubiTV for Pay TV
CubiTV features: linear TV • DVB and IPTV channels • TV and radio channels • Multi-view EPG: grid, list, overlay, now/next • Favorite channels lists CubiTV for Pay TV
CubiTV features: PVR • Advances Personal Video Recorder (PVR) features • Impulse, EPG, Keyword, Repeated, Series and Calendar recording • Quota management and folders • Time-shifting • Different configurations: • Built-in client side PVR • USB PVR • Network PVR CubiTV for Pay TV
CubiTV features: Video on Demand • Flexible business models • Rental • Subscription • Ad-supported • Different deployment scenarios • VoD over QAM • Pure IP & OTT • One-way STBs with ordering via SMS and PC CubiTV for Pay TV
CubiTV features: widgets • Built-in widgets: • News reader • Weather forecast • Currency exchange • Facebook • Picasa Web • SDK allows for developing custom widgets CubiTV for Pay TV
CubiTV advantages: open platform • True open Middleware platform with full Software Development Kit (SDK) available • Allows 3rd parties to develop extensions and modifications to the Middleware • Application source code available for SDK licensees • Easy User Interface skinning • Integration APIs exported on client and server side CubiTV for Pay TV
CubiTV advantages: portability • Cubiware’s software stack is ported to major System-on-Chip (SoC) solution • Broadcom • Recommended STB partners • Intek Digital • Homecast • Arion CubiTV for Pay TV
CubiTV advantages: easy migration to IPTV • With CubiTV cable operators can smoothly migrate from analog or one-way DVB systems to pure IPTV systems • Hybrid approach allows for re-using existing DVB infrastructure without limiting functionality • Single Middleware platform handles one-way DVB, two-way DVB/IP hybrid and pure IPTV eco-systems at same time CubiTV for Pay TV
CubiTV advantages: cost effectiveness • Flexibility for deployment • Middleware client runs cost effective STB platforms • Portability of the platform ensures constant STB cost reduction • Time to market CubiTV for Pay TV
Sales Process and Pipeline Customer portfolio (examples) • Cablemas, Mexico • Columbus Communications, Caribbean • DigitAlb • Access Haiti, Haiti • DNA, Finland • AllTele, Sweden • Starman, Estonia • Cablenet, Cyprus • Toya, Poland • INEA, Poland • Baltkom, Latvia • Invitel, Hungary Cubiware Company Presentation
Summary CubiTV offers: • Rich features set to increase ARPU • Stunning User Experience to subscribers • Truly open Middleware platform • Cost effectiveness CubiTV for Pay TV
Thank you! • For more information please view • CubiTV features breakdown: http://cdn.cubiware.com/doc/CubiTV-features-breakdown-2.5.pdf • CubiTV Product Description: http://www.cubiware.com/sites/default/files/CubiTV-Product-Description.pdf • Cubiware website: http://www.cubiware.com • Or contact us at info@cubiware.com CubiTV for Pay TV