Multiple Choice Quiz:

1. Using Key Indicators as a Tool to Communicate with Your Lender … or, How to Keep Your Loans in Place in 2007Jeff Baldwin Emma Shinn

2. Multiple Choice Quiz: 1. When your banker asks you for your plan, the best approach in communicating with your banker is to: • Give them a plan, and make it look really good • Give them a plan that is so confusing they won’t be able to tell how well you are doing • Don’t give them anything • None of the above

3. Multiple Choice Quiz: 2. When you are about to miss your plan, the best approach in communicating with your banker is to: • Act like everything is going to be okay and you will catch up in December • Present so much detail he won’t be able to figure out what is going on • Don’t say anything and hope it will get better • None of the above

4. Communicating with Your Lender Topics include … 1. Builder Financing 101 … a few basics about capital requirements and sources 2. The Lender’s Point of View … your capacity to service debt 3. Key Indicators Used by Lenders … how they evaluate your health

5. 1. Builder Financing 101 1. Builder Financing 101 Builders often need financing for: • Work in process • Spec inventory • Other working capital • Land acquisition and development • Other fixed assets, ventures or investments

6. Capital Requirements and Sources Ask yourself the following questions: How will the funds be used? How much financing is needed? What collateral is available? How quickly is financing needed? Who provides financing of this size and duration? REMEMBER! Don’t finance long-term assets with short-term debt! What sources are most easily approachable? REMEMBER! Investors take a long time to decide! What sources of financing do/do not require collateral? What sources of financing provide funds for this purpose?

7. The answers to these questions will help you target the right sources and types of financing … And avoid the common mistake of financing a long term need, such as land development, with short term borrowing

8. Three Important Steps • Know your requirements: • Purpose, size, timing • Determine the appropriate type and source of financing: • Work in process or other working capital loan • Construction loans • Land acquisition & development, or other “project” loans • Other capital investment • Present a business plan which demonstrates that cash flow will service the debt

9. Demonstrate Your Strategic Thinking Process Detailed Planning Analysis Strategic Decisions Business Plan Market Definition Market Targeting Financial Plan Competitive Analysis Marketing Programs Management Plan Market Positioning Market Segmentation Production Plan Production Market Plan Products Management Management & Staffing Operating Results Sources of Funds Financial Condition Revenue & Expenses Users of Funds Cash Flow

10. Provide financial projections that: • Demonstrate your “strategic” thinking • Demonstrate sound execution strategies • Are consistent with your business plan • Are supported by key assumptions • Identify the key revenue and cost drivers … and include the key performance indicators

11. 2. Lender’s Point of View… In order to obtain the most appropriate financing, the builder needs to understand the concerns of the lender.

12. Capacity to Service Debt Banks usually consider the big picture … • ECONOMIC PERSPECTIVE: • Domestic and foreign influences • Regulation and policy • Technological change • Market / customer expectations Sources: Government publications and bank policy • INDUSTRY PERSPECTIVE: • Industry life cycle • Industry benchmarks • Competitive pressures • Capacity (supply and demand) Sources: Internet, databases, regional news services and industry specific publications • OPERATIONAL PERSPECTIVE: • Management • Processes and controls • Production efficiencies • SWOT analysis Sources: Business plan, site visit and meetings, industry expertise

13. Currently, there are Red Flags at all levels … • ECONOMIC PERSPECTIVE: • Federal deficit • Interest rates • Market expectations • INDUSTRY PERSPECTIVE: • Mortgage defaults • Sales decline • Inventory levels • OPERATIONAL PERSPECTIVE: • Management experience • Cycle times • Inventory levels: land & WIP

14. When you ask lenders about thecurrent environment: “… what do you look at for home builder loans that is different from the past?” Many respond with two words: Staying Power

15. How do lenders evaluate “Staying Power”? • Debt to equity • Liquidity, i.e., current ratio and working capital • Components of working capital, i.e., inventory, specs, etc. Note that all of these are balance sheet indicators – which many builders ignore

16. One thing has not changed … The single most important factor in the bank’s decision to lend, is the company’s … Capacity to service debt Lender’s often evaluate this by looking at several key indicators.

17. 3. Key Indicators Used by Lenders Key indicators are criteria that help to evaluate the financial condition, or health, of a company. These criteria include both financial ratios and other signs that point to the health - or sickness - of a company.

18. Key Financial Indicators • Liquidity and financial stability • Balance sheet and capital structure • Turnover of assets • Cash Flow • Operating performance • Return on assets • Return on equity • Benchmark to industry standards • Sales trends Lenders examine key indicators related to these areas:

19. Ratio Definition Current Ratio Asset Turnover Debt to Equity Net Profit Margin Return on Assets Return on Equity Current Assets / Current Liabilities Sales / Total Assets Total Liabilities / Net Worth Net Profit / Sales Net Profit / Total Assets Net Profit / Total Equity Key Financial Indicators Definitions of the most common financial ratios:

20. Key Financial Indicators The primary financial ratios used :

21. Key Financial Indicators The secondary financial ratios used:

22. Key Financial Indicators Other financial ratios sometimes used:

23. When bankers are concerned about the accuracy and reliability of financial statements provided by a company, they often consider other indicators: • Track record of meeting sales and delivery commitments • Cash balances • Credit history and terms that suppliers are offering • Supporting evidence that tax payments and payroll obligations are current • Sales prices and trends • Sales pace and trends • Reputation among competitors, creditors, and within industry

24. Footnote: Your lender is likely to have their own criteria – talk to them to find out what they are looking for.

25. Remember . . . Your lender is your most important “Strategic Alliance” … Get them in the loop, and keep them there.