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We made the decision here at Kinsta to move our entire infrastructure to Google Cloud Platform early 2016, making us the first managed WordPress host to exclusively utilize the platform. By doing this we could ensure a high-level of redundancy and have granular control over our servers while also having the ability to tweak our hosting environment; making customersu2019 sites faster, more stable, secure and completely isolated. Google Cloud Platform not only allowed us access to one of the largest networks in the world, but also ensures customers have less downtime as we can now utilize live migrations of virtual machines. Today we want to dive deeper into some of the advantages of using Google Cloud Hosting for your business.
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Top 7 Technic of Choosing Google Cloud Hosting www.cloud.firm.in
We made the decision here at Kinsta to move our entire infrastructure to Google Cloud Platform early 2016, making us the first managed WordPress host to exclusively utilize the platform. By doing this we could ensure a high-level of redundancy and have granular control over our servers while also having the ability to tweak our hosting environment; making customers’ sites faster, more stable, secure and completely isolated. Google Cloud Platform not only allowed us access to one of the largest networks in the world, but also ensures customers have less downtime as we can now utilize live migrations of virtual machines. Today we want to dive deeper into some of the advantages of using Google Cloud Hostingfor your business. www.cloud.firm.in
Google Cloud SADA Systems recently surveyed 200+ IT managers about their use of public cloud services, and found that 84% of IT managers surveyed are using public cloud infrastructure today, as opposed to corporate data centers. “All signs point to public cloud adoption growing and enterprise IT becoming more comfortable with the prospect of running their most sensitive data on public cloud infrastructure,” says Tony Safoian, president and CEO at SADA Systems. Google Cloud Hosting, and or Compute Engine, is just one of many services provided by Google Cloud Platform. They also offer their App Engine, storage, DNS, CDN, and a multitude of other services and products. Google Cloud Platform consists of a set of physical servers, as well as virtual resources like virtual machines (VMs) that are contained in Google’s data centers around the globe. We use Google Cloud Platform’s multi-regional deployment mode. This means that you can choose a different data center for each of your WordPress websites. www.cloud.firm.in
Some notable companies that are using Google Cloud Platform (Compute Engine or App Engine) include Spotify, HSBC, Home Depot, Snapchat, HTC, Best Buy, Philips, Coca Cola, Domino’s, Feedly, ShareThis, Sony Music, and Ubisoft. Even Apple has been seen moving some of its services away from AWS, spending between $400 million and $600 million on Google Cloud Platform; although this couldn’t be independently confirmed. Evernote made the decision to migrate its 200 million users. Ben McCormack, VP Operations at Evernote stated on their blog: “Evernote will gain significant improvements in performance, security, efficiency, and scalability. Moving to the cloud also allows us to focus time and resources on the things that matter most.” www.cloud.firm.in
Better Pricing Than Competitors Google bills in minute-level increments (with a 10-minute minimum charge), so you only pay for the compute time you use. And a big bonus is that they give you discounted prices for long-running workloads with no up-front commitment required. Use the VMs for a month and you get a discount, as simple as that. This makes it perfect for startups and for enterprise IT to cut costs. AWS for example requires prepays in the form of “reserved instances” to be eligible for the discounts. And Azure only offers a 5% discount on a 12-month prepay. Sandeep Dinesh did a good comparison recently of just how cheap Google Cloud’s SSDs are when it comes to performance vs price and a comparison against AWS and Azure. To start off, instances are simply lower in cost on Google Cloud Platform, Compute Engine alone is typically between 40% – 50% cheaper than AWS and Azure. www.cloud.firm.in
AWS vs Google Cloud When it comes to Google Cloud Platform you basically get more IOPS for less than 1/3 of the cost. As you can see with this configuration below with AWS you are looking at $1,102.50/month with 3 year contract as opposed to Google Cloud’s $470.64/month. IOPS is a measurement for input/output operations per second and how often a device can perform IO tasks. In most cases, the great number of IOPS, the better the performance. www.cloud.firm.in
2. Private Global Fiber + Tiered Network Alex said it best in an article about Google Cloud Platform on Techcrunch, “The Power is in the Network.” One thing that sets Google Cloud Hosting apart from some of the other players is that their network is one of the biggest in the world. Will Shulman, co-founder of MongoLab, talked about the network in a panel at Google I/O saying: “It is blazing fast. The other thing – it has a private distributed backbone between all the data centers. You are talking over Google’s backbone, not over the Internet.” www.cloud.firm.in
3. Live Migration of Virtual Machines Another huge advantage for Google Cloud Hosting, especially for how we use it here at Kinsta is live migrations of Virtual Machines. Neither AWS, Azure, or smaller providers like Digital Ocean offer this functionality. So this is a very important differentiator for Google Cloud compared to other cloud providers. As a WordPress hosting provider, this means we are basically always up with our VMs, with no noticeable degradation in performance when they are live migrating VMs between host machines. Benefits of live migrations allow for the engineers at Google to better address issues such as patching, repairing, and updating the software and hardware, without the need for you to worry about machine reboots. Miche Baker-Harvey, Tech Lead/Manager at Google put together a great illustration of the high-level steps involved in a live VM migration. www.cloud.firm.in
4. Improved Performance Kinsta was just recently named top tier once again in Review Signal’s annual 2018 WordPress hosting performance benchmarks. And a lot of this is thanks to Google Cloud Platform. We were the first managed WordPress host to exclusively utilize Google Cloud and are the only enterprise level host using them. And we would like to think that the results speak for themselves. Kevin at Review Signal threw a whopping 10,000 concurrent users against our servers and as he noted for the Load Storm test, Kinsta had basically flawless performance with flat average response times, minimal errors and no spikes. www.cloud.firm.in
5. State of the Art Security Another big advantage is security. Choosing Google Cloud Platform means you get the benefit of a security model that has been built upon over the course of 15 years, and currently secures products and services like Gmail, Search, etc. Google currently employs more than 500 full-time security professionals. NielsProvos, a security Engineer at Google, gave a great in-depth look at the security of Google Cloud Platform (see video below). www.cloud.firm.in
6. Dedication to Continued Expansion Google has continued to rapidly build out their infrastructure for Google Cloud Platform. On September 29th, 2016 they announced the locations of new strategically placed Google Cloud Regions. We are very excited to see São Paulo and Sydney included in the list as this will help dramatically decrease latency for Google Cloud Hosting customers across South America and Australia. Here is an updated list of all GCP regions: www.cloud.firm.in
7. Redundant Backups Google Cloud Storage is designed for 99.999999999% durability and has 4 different types of storage: Coldline storage, nearline, regional storage, and multi-regional storage. It stores data redundantly, with automatic checksums to ensure data integrity. The beauty of multi-regional storage is that it is also geo-redundant, which means cloud storage stores your data redundantly in at least two regions within the multi-regional location of the bucket. As it pertains to Google Cloud hosting, this ensures you will never lose your data, even in the case of a disaster. www.cloud.firm.in
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