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CHAPTER OVERVIEW. All About Variables The Relationship Between Independent and Dependent Variables Other Important Types of Variables Hypotheses Samples and Populations The Concept of Significance. WHAT IS RESEARCH ALL ABOUT, ANYWAY?.
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CHAPTER OVERVIEW • All About Variables • The Relationship Between Independent and Dependent Variables • Other Important Types of Variables • Hypotheses • Samples and Populations • The Concept of Significance
WHAT IS RESEARCH ALL ABOUT, ANYWAY? Increasing our understanding of how and why we behave the way we do!!
THE RESEARCH PROCESS: COMING TO TERMS • From Problem to Solution • Noting an interesting question • Stating the question in such a way that it can be answered • The Language of Research
VARIABLES • A class of outcomes that can take on more than one value • The more precisely a variable is measured, the more useful the measurement is
DEPENDENT VARIABLES (DVs) • The Outcomes of a Research Study • Depends on the experimental treatment
INDEPENDENT VARIABLES (IVs) • Treatments or conditions under control of the researcher • Levels—at least two different values of the IV must be present
THE RELATIONSHIP BETEWEEN INDEPENDENT AND DEPENDENT VARIABLES: WHAT MAKES GOOD VARIABLES? • Independent Variable is not confounded • Levels do not vary systematically with other variables • Dependent Variable is sensitive to changes in the IV
OTHER IMPORTANT TYPES OF VARIABLES • Control Variable—Has a potential influence on the DV • Extraneous Variable—Has an unpredictable impact on the DV • Moderator Variable—Variables related to IVs and/or DVs, and hiding the true relationship between IVs and DVs
HYPOTHESIS • Reflects the general problem under study • Restates the general problem in a form that is precise enough to allow testing
NULL HYPOTHESIS • States that there is no relationship between the independent and dependent variables under study • Ho: µ1 = µ2 • Ho: Null hypothesis • µ1: Theoretical average of population 1 • µ2: Theoretical average of population 2
PURPOSE OF NULL HYPOTHESIS • A starting point for analysis • Accepted as true absent other information • Assumes that chance caused any observed differences • Provides a benchmark for comparison
H1: ≠ • H1: Research hypothesis • : Theoretical average of population 1 • : Theoretical average of population 2 X1 X2 X1 X2 THE RESEARCH HYPOTHESIS • A statement of inequality • A relationship exists between the independent and dependent variables
X1 X1 X2 X1 X2 X2 DIRECTIONAL VS. NONDIRECTIONAL RESEARCH HYPOTHESES • Nondirectional Research Hypothesis • Groups are different, but direction is not specified • H1: ≠ • Directional Research Hypothesis • Groups are different, and direction is specified • H1: > • H1: <
PURPOSE OF RESEARCH HYPOTHESIS • Directly tested during research process • To compare against Null hypothesis
Research Inequality between variables Refers to sample Directly tested Stated using Roman symbols ( ) Explicit Null Equality between variables Refers to population Indirectly tested Stated using Greek symbols (µ) Implied X DIFFERENCES BETWEEN NULL AND RESEARCH HYPOTHESES
WHAT MAKES A GOOD HYPOTHESIS? • Stated in declarative form • Posits a relationship between variables • Reflects theory or literature • Brief and to the point • Testable
SAMPLES AND POPULATIONS • The SAMPLE is a representative portion of a POPULATION • The POPULATION is the entire group of interest • Results from the SAMPLE should generalize to the POPULATION
SIGNIFICANCE • Observed differences (PROBABLY) result from the treatment and not from chance • Why? • Influences other than the treatment • Significance level = risk associated with not being 100% certain that Null hypothesis is incorrect