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Social Media Management Training Updates 2015

Learn about the latest social media management updates for effective online strategies. Get insights on review management, utilizing call-to-action buttons, Twitter tagging, and YouTube optimization. Discover valuable tools and resources to enhance your digital presence.

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Social Media Management Training Updates 2015

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  1. SMA Tool Training – 2015 Updates Ashley Williams Social Media Manager | Etna Interactive

  2. Goals for Today • Walk-through new changes to the tool • Answer any questions • Share live examples

  3. Facebook

  4. Why is Review Management Important?

  5. Average Review Management

  6. Very Good Review Management

  7. Excellent Review Management

  8. Managing Negative Reviews

  9. Utilize Call To Action Button

  10. Twitter

  11. When tweeting, tag other Twitter profiles (such as societies or well-known physicians) by their Twitter username (@username).

  12. When using hashtags in your tweets consider searching Twitter first to identify how frequently it is used and that the context of the hashtag is aligned with your message or intent. More frequently used hashtags may increase your exposure.

  13. Consider 3rd Party Resources Tagboard.com Hashtagify.me

  14. Consider Auto-Tweeting

  15. YouTube

  16. Upload tips - • Focus on titles and thumbnails • Add to Playlists • Schedule out for publishing • Don’t push to your site, push to other YouTube videos

  17. Summary • Review management is important on Facebook •Stay consistent and utilize 3rd party programs •Optimize for sharing and SEO across all platforms

  18. Want to Learn More? • Subscribe to our newsletterwww.etnainteractive.com/newsletter • Follow us on Facebookwww.facebook.com/etnainteractive • Follow me on Twitter • https://twitter.com/Ash_Nic_Will • Email Ashley Williamsashley@etnainteractive.com

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